
Ayca Kaypmaz
@aycakaypmaz
I lead data warehouse, governance, and AI-driven analytics initiatives for large-scale enterprise data platforms.
What I'm looking for
At Trendyol, Türkiye's leading e-commerce platform, I led a 50-person DWH Analyst Team, including seven managers, supporting a Google BigQuery warehouse of more than 100 petabytes. I owned the data model, BI tooling, data catalog, governance policy, business roadmap, and delivery of analysis and reporting requirements.
Across Vodafone, PepsiCo, and Turkcell, I've built and governed enterprise data warehouses, led teams and transformation programs, and developed data models and ETL processes. I've also initiated Text-to-SQL and Conversational Analytics projects to make data discovery and analysis more accessible through natural language.
Experience
Work history, roles, and key accomplishments
Led a team of 50 professionals, including 7 managers, focusing on analyzing Trendyol's Data Warehouse built on Google BigQuery with over 100 Petabytes of data. Developed and executed the business roadmap for the Data Management tribe and initiated AI-driven projects such as Text-to-SQL and Conversational Analytics.
Data Management Senior Manager
Vodafone
Jan 2019 - Jan 2021 (2 years)
Led a team of 4 employees as Product Owner for Vodafone Türkiye's Data Warehouse operating on Oracle Exadata. Developed the business roadmap, consolidated data and reporting requirements, and coordinated local activities for the Vodafone Global Data Governance program.
Data Governance Manager
Vodafone
Jan 2016 - Jan 2019 (3 years)
Developed and initiated the implementation of the Data Governance Policy for Vodafone Turkey. Ensured compliance with GDPR regulations, including dynamic data masking, and verified the accuracy of critical data in source systems.
Led a team of 8 employees and oversaw the transformation project of the Data Warehouse to Teradata. Served as the business engagement manager to gather requirements and managed the IT budget for the DWH.
Senior Expert Business Analyst
Turkcell
Jan 2004 - Jan 2015 (11 years)
Served as Enterprise Architect for Business Intelligence systems at Turkcell and Superonline, overseeing architecture, developing logical and physical data models, and designing the To-Be architecture. Managed the budget for BIS systems and led the Superonline BIS Re-engineering Project.
Developer - Technical Analyst - Business Analyst
Turkcell
Jan 1999 - Jan 2004 (5 years)
Worked as a developer for the first Data Warehouse project of Turkcell, designing the logical model, developing ETL codes in PL/SQL, and supporting the ETL process. Managed data quality processes for the Data Warehouse.
Oracle Developer
Fortis - Dışbank
Jan 1997 - Jan 1999 (2 years)
Worked as a Forms/Reports developer during the migration of the banking system from the mainframe to Oracle DB.
System Security Analyst
Yapı Kredi Bank
Jan 1996 - Jan 1997 (1 year)
Worked as an administrator in the system security group.
Worked as a developer at the ERP system.
Education
Degrees, certifications, and relevant coursework
İstanbul Technical University
Bachelor's Degree, Computer Engineering
1991 - 1995
Bachelor degree in Computer Engineering from İstanbul Technical University.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
Skills
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