At Lazada E-Services Philippines, Inc. – Alibaba Group, I onboarded and managed 100+ priority fashion vendors, achieved 102% of acquisition targets, and helped create 20 vendor-millionaires within one year.
I worked with sellers on pricing, SKU management, product listings, storefront optimization, and campaign participation, including 11.11 and Flash Sales. I also organized vendor training events and represented Lazada at business summits.
As Co-Founder and Business Owner of Overse Digital Agency, I managed e-commerce operations and marketplace presence for 60+ brand clients. I optimized visual content for marketplace stores and product pages to improve listing quality and conversion rates.
At Nike, I conducted research on e-commerce and omnichannel marketplace trends across the Philippines and India to support digital marketplace strategy. My background also includes market research, competitive analysis, and financial modelling for investment opportunities at Avida Land Corp.

