AUAstha User
@asthauser1
Social media marketing executive driving engagement, brand reputation, and data-informed campaign performance.
IndiaWhat I'm looking for
I am a results-driven Social Media Marketing Executive with hands-on experience developing and executing social strategies for government and agency clients. I manage daily content, engagement, ORM, and performance reporting using tools such as Hootsuite, Buffer, Meta Business tools, and Google Analytics.
I have supported marketing campaigns, created monthly competitor reports, monitored live social conversations to flag risks, and handled queries across platforms including YouTube and LinkedIn. I also design social creatives, optimize website content and UX, and track campaign metrics to continuously improve results.
I bring a proactive, analytical approach to social marketing, combining content creation, community management, and basic BI skills (Power BI) to deliver measurable growth and protect brand reputation.
Experience
Work history, roles, and key accomplishments
Social Media Marketing Executive
Ministry of Electronics and Information Technology
Mar 2024 - Present (1 year 8 months)
Researched trends and sentiment using Meta Business tools, managed ORM and YouTube queries, and monitored live social conversations to flag risks while running Meta and LinkedIn marketing campaigns.
Social Media Marketing Executive
Thinking Folks Brand Solution
Sep 2022 - Mar 2024 (1 year 6 months)
Developed and executed social media strategies, managed daily content and community engagement, and analyzed campaign metrics to optimize performance and report results to clients.
Digital Marketing Executive
Paridhiwebtech
Jan 2022 - Sep 2022 (8 months)
Designed social media creatives, tracked engagement and performance, and optimized website content and UX to support marketing campaigns.
Education
Degrees, certifications, and relevant coursework
JD Women's College, Patna
Bachelor of Business Management, Business Management
2018 - 2021
Activities and societies: Supported marketing campaigns and created monthly competitor reports; contributed to social media and promotional efforts.
Completed a Bachelor of Business Management with involvement in marketing-related activities and monthly competitor reporting.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Job categories
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