Shubham Katoch
@shubhamkatoch
I’m a results-driven digital marketing and social media professional focused on SEO, paid ads, and measurable ROI.
What I'm looking for
I’m a results-driven digital marketing and social media professional with 3+ years of experience managing multi-channel digital campaigns, SEO strategy, and paid advertising (Google & Facebook Ads). I use analytics to optimize content performance, grow audiences, and deliver measurable ROI through data-backed decisions.
In my most recent role, I led end-to-end social media strategy across multiple platforms—building performance-optimized content calendars, monitoring KPIs, and producing analytics reports for stakeholders. Previously, I executed technical SEO audits, on-page optimization, and link-building to improve organic search rankings, while also managing social media presence and launching Google Ads and Facebook Ads campaigns to maximize CTR and minimize CPC. I enjoy collaborating with creative teams and turning insights into stronger strategy, content, and outcomes.
Experience
Work history, roles, and key accomplishments
Social Media Executive
PulsePlayDigital
Apr 2025 - Apr 2026 (1 year)
I was working at PulsePlay Digital as a Social Media Executive, where I handled end-to-end social media management, content planning, and audience engagement across multiple platforms. I created performance-driven content calendars, monitored analytics and KPIs, collaborated with creative teams for graphics and reels, and helped improve brand visibility.
Digital Marketer
Codebeelabs
Feb 2024 - Mar 2025 (1 year 1 month)
I was working as a Digital Marketer at CodebeeLabs, where I handled social media marketing, SEO, content creation, and paid advertising campaigns. I managed brand growth strategies, optimized online presence, created engaging content, and supported lead generation efforts for clients across different industries.
Social Media Marketing Intern
Design Boxed Innovations Pvt. Ltd.
Aug 2023 - Nov 2023 (3 months)
Managed multiple social media accounts while maintaining consistent brand voice and posting cadence. Created graphics and Instagram Reels, analyzed performance in Meta Business Suite, and supported Facebook/Instagram paid campaigns including audience targeting and A/B testing.
Education
Degrees, certifications, and relevant coursework
Central University of Himachal Pradesh
Master of Arts, New Media Communications
2017 - 2019
Master of Arts program specializing in digital content creation, media strategy, writing, and editorial management for new media platforms.
Govt. Degree College Dharamshala
Bachelor of Science, Science
2013 - 2016
Bachelor of Science degree completed at Govt. Degree College, Dharamshala from 2013 to 2016.
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
Skills
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