Open to opportunities

Ashna Bajaj

@ashnabajaj

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Dynamic marketer and designer crafting effective marketing strategies.

Zimbabwe

Message

What I'm looking for

I am looking for a collaborative environment that fosters creativity and innovation.

I am a dynamic marketer and designer, proficient in crafting effective marketing strategies and visually compelling designs. My expertise lies in digital marketing, social media management, and graphic design, where I excel at transforming complex ideas into clear, engaging messages. My passion for storytelling and meticulous attention to detail ensure exceptional results, making me a valuable asset to any forward-thinking team.

In my previous roles, I have successfully managed day-to-day campaign budgets and analyzed performance metrics to optimize marketing campaigns. I have a proven track record of generating leads and increasing brand traction through innovative content strategies. My experience includes coordinating with various teams to align deliverables and ensure that marketing efforts resonate with target audiences.

With a postgraduate degree in Design and Innovation, I bring a unique blend of creativity and analytical skills to my work. I am eager to contribute my skills and enthusiasm to a team that values innovation and collaboration.

Experience

Work history, roles, and key accomplishments

Social Media & Brand Awareness Intern

The Vapor Vault

Curated and ideated engaging content for Instagram and Facebook, significantly boosting brand presence. Coordinated and managed successful pop-up stalls to raise brand awareness, and collaborated with bloggers for promotional campaigns.

Facebook Marketing Brand Awareness Event Coordination

Social Media Marketing Intern

Tradebuilders Inc.

Managed multiple social media accounts, ensuring smooth content operation and coordinating with SEO and design teams for aligned deliverables. Generated 10% more leads and achieved a 100% jump in traction with one campaign, and a week-long content sprint achieved 15 times more reach.

Social Media Management Marketing Analytics Content Strategy Facebook Ads Lead Generation Campaign Optimization

Performance Marketing Manager

HiveMinds

Managed day-to-day campaign budgets and executed marketing campaigns for the Johnsons and Johnsons vertical. Analyzed campaign performance across various factors, adjusting strategies to meet client requirements and optimizing keyword bucketing and campaign structure.

Performance Marketing Campaign Management Budget Management Data Analysis Marketing Strategy Keyword Research Client Management

Design & Communications Project Lead

IMCD Rajkumar College

Led internal and external communication efforts, encompassing content creation and design for various initiatives. Coordinated with exhibitors for event management and developed compelling collaterals for exhibitions.

Content Design Internal Communications Event Coordination Graphic Design Project Management

Education

Degrees, certifications, and relevant coursework

ISDI

Postgraduate in Design and Innovation, Design and Innovation

Completed a postgraduate program focusing on design and innovation. Gained expertise in various design methodologies and innovative problem-solving techniques.

Symbiosis Institute of Computer Science and Research

BBA-IT, Information Technology

Studied Business Administration with a focus on Information Technology. Developed a strong foundation in both business principles and IT applications.

Rajkumar College

ISC-Commerce, Commerce

Completed the Indian School Certificate in Commerce. Focused on core commerce subjects, building a foundational understanding of business and economics.