Looking for a job

ashish thakral

@ashishthakral

Message

Creative Director at Swatama Wellness Center, shaping its brand system and Shark Tank India 2026 pitch strategy.

India

Message

At Swatama Wellness Center, I created the brand guidelines and visual direction system, developed launch materials, and shaped the brand storytelling and website content direction. I also built an investor pitch presentation and Shark Tank India 2026 pitch strategy.

At Product Life Group, I led branding efforts across more than 140 countries, increasing brand engagement by 25%, and directed rebranding that increased brand recall by 30%. Earlier, as Associate Art Director at Myntra, I conceptualized and directed marketing and catalog shoots, building my understanding of e-commerce and consumer behavior.

Experience

Work history, roles, and key accomplishments

Current

Brand Consultant

Current

Swatama Wellness Center

May 2025 - Present (1 year 4 months)

Created complete brand guidelines and visual direction systems, developed brand presentation decks, launch documents, and communication structures. Defined brand storytelling, website visual flow, and content direction, and built investor pitch presentations.

Brand Strategy Brand Guidelines Visual Direction Presentation Design Content Strategy Pitch Development

Global Design Head | Branding & Digital Marketing

Product Life Group

Feb 2022 - May 2025 (3 years 3 months)

Led branding efforts across 140+ countries, increasing brand engagement by 25%. Directed rebranding initiatives resulting in a 30% increase in brand recall, and launched over 10 campaigns boosting user acquisition by 45.5%.

Brand Strategy Global Branding Campaign Management Video Direction Wireframing Prototyping User Flows Social Media Marketing Virtual Event Design Script Writing

Creative Director | Brand & Performance Marketing

Rapido

Nov 2020 - Feb 2022 (1 year 3 months)

Launched 3 signature brand mascots to improve brand recognition and customer interaction. Established a centralized image library across social, performance marketing, and CRM, and directed UI/UX for the Rapido app.

Brand Mascot Agents Brand Recognition Photo Library Management UI UX Design Campaign Direction Team Mentoring Design Workshops

Design & Branding Head

WorkIndia

Oct 2019 - Sep 2020 (11 months)

Conceived and executed innovative strategy, visual brand guidelines, and social media calendars. Directed high-conversion photography and video production for remarketing and user acquisition, and led UX/UI redesign of the WorkIndia app.

Brand Strategy Brand Guidelines Content Calendar Photography Direction Video Production UX UI Design Wireframing Animation Advertising Campaigns

Head of Design & Digital Marketing

Doodhwala

Oct 2018 - Sep 2019 (11 months)

Defined company-wide brand design guidelines and art direction. Led BTL and ATL design strategy, collaborating across teams for campaign consistency, and directed illustration and creative direction for UX and UI assets.

Brand Design Art Direction BTL ATL Campaign Consistency Illustration UI UX Video Direction Brand Identity

Assistant Art Director

JWT

Sep 2016 - Aug 2018 (1 year 11 months)

Developed creative presentations, brand strategy initiatives, and advertising campaigns. Supervised over 20 full-time and freelance designers to produce winning client work, and oversaw creative implementation including client reporting, timelines, and budgets.

Creative Presentations Brand Strategy Advertising Campaigns Team Supervision Client Reporting Budget Management Training Design

Fashion Stylist & Art Director

Styletag

Jan 2014 - Aug 2016 (2 years 7 months)

Styled editorial and commercial photography for fashion magazines and eCommerce. Worked with directors and photographers on visual narratives for extensive shoots, and managed model castings, fashion garment purchasing, and accessory design.

Fashion Styling Editorial Photography Commercial Photography Visual Storytelling Model Casting Purchasing Accessory Design Photo Library Management

Associate Art Director

Myntra

Feb 2011 - Dec 2013 (2 years 10 months)

Conceptualized and directed marketing and catalog shoots in various categories. Established visual motifs, holiday currents, and focused shoot manufacture.

Art Direction Marketing Photos and Video Catalog Photography Visual Themes Shoot Production

Content Editor & Designer

Soltee India

Jun 2008 - Nov 2010 (2 years 5 months)

Creation and development of product lines, accessories, and seasonal fashions. Managed buyer relationships and global order processing from sampling through shipment.

Product Development Accessory Design Seasonal Fashion Buyer Liaison Order Processing Sampling Shipping