At Resultprep & CarCall, I ran Meta and Google ad campaigns end-to-end for an offline coaching institute and a QR-based vehicle safety product. I wrote performance ad copy, hooks and short-form scripts, and developed ad angles through audience research and competitor ad analysis.
As a freelance copywriter and creative strategist, I worked on Instagram copy and creative strategy for a D2C lifestyle brand, as well as print and leaflet copy for a traditional local business. I also wrote about literature, cinema and culture on my WordPress blog.
