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Arpita Gupta

@arpitagupta3

Community and customer engagement associate at Soulfully Strong, managing challenge programs and contributing to a 50% improvement in deal-closing rates.

India

Message

At Soulfully Strong Coaching and Training Services by April Strong, I manage 5-day challenge programs, participant communication, and qualified-lead follow-ups. I coordinate 1:1 clarity calls, payment follow-ups, and onboarding while keeping participant and lead records up to date.

I also support social media and YouTube activities, including content scheduling, basic SEO optimization, and publishing. Selected videos grew from approximately 100 views to around 1.8K through content optimization and audience-focused practices.

At Arcatron Mobility Pvt. Ltd. (Frido), I handled B2C customer enquiries, leads, follow-ups, and order coordination. I generated approximately ₹4–5 lakh in business within one month against an assigned monthly target of ₹1 lakh, and contributed to a project that improved deal-closing rates by approximately 50% at Soulfully Strong.

Experience

Work history, roles, and key accomplishments

Current

Community & Customer Engagement Associate

Current

Soulfully Strong Coaching and Training Services by April Str

Mar 2025 - Present (1 year 8 months)

Managed end-to-end execution of 5-day challenge programs, including participant communication, engagement, and follow-ups. Handled qualified leads, coordinated 1:1 clarity calls, and supported social media and YouTube activities.

Community Management Customer Engagement Lead Management CRM Social Media Management YouTube Management SEO Content Scheduling

B2C Sales & Marketing Executive

Arcatron Mobility Pvt. Ltd. (Frido)

Aug 2021 - Jun 2022 (10 months)

Managed B2C leads, follow-ups, and order coordination from enquiry to delivery and post-sales. Generated approximately ₹4–5 lakh in business within one month against a target of ₹1 lakh.

B2C Sales Lead Management CRM Customer Support Order Management Ecommerce Customer Retention

Content Writer Intern

Boolment Software Development Pvt. Ltd.

Jan 2021 - Aug 2021 (7 months)

Created 3 SEO-focused articles daily, optimized content with keywords and metadata, and performed website content audits to support digital marketing objectives.

SEO Content Writing Content Strategy Keyword Research Meta Data Optimization

Application Development Associate

Accenture

Jan 2018 - Jun 2018 (5 months)

Executed manual testing and defect tracking for enterprise applications. Collaborated with cross-functional teams to communicate issues and support timely resolution.

Manual Testing Defect Tracking Quality Assurance Selenium HP UFT HPALM