Arpana Bhattarai
@arpanabhattarai
Digital Marketing Specialist driving high-production campaigns, paid ads optimization, and storytelling that converts.
What I'm looking for
I’m a Digital Marketing Specialist with over 3 years of experience helping brands stand out through end-to-end campaign planning, production coordination, and performance-focused execution. My work spans social media strategy, paid advertising campaigns, and creative direction—always with results in mind.
In my most recent role as Senior Supervisor – Digital Marketing at ING Skill Academy, I led the high-production unit and managed end-to-end campaign execution from pre- to post-production. I also coordinated teams and delivered creative direction for multiple brands.
I’ve supported growth earlier as a Digital Marketing Intern by handling social media planning, content scheduling, and performance analytics across platforms. I’m quick to learn and adapt, and I enjoy turning early brainstorming into polished delivery—creating deeper audience connection while driving strong reach and meaningful conversions.
Experience
Work history, roles, and key accomplishments
Digital Marketing Supervisor
ING Skill Academy
Jan 2023 - Jan 2025 (2 years)
Led end-to-end digital campaign execution (pre- to post-production), providing creative direction and coordinating cross-functional teams for multiple brands. Designed and managed paid ad campaigns achieving 18,420,000+ impressions, 392,800+ clicks, 2,180 leads, and an 11.6% sales conversion rate for two colleges.
Digital Marketing Intern
ING Skill Academy
Jan 2022 - Jan 2023 (1 year)
Supported content creation and managed brand presence across multiple channels. Planned social media content, scheduled posts, and tracked performance analytics to improve campaign outcomes.
Call Centre Intern
ING Skill Academy
Jan 2021 - Jan 2022 (1 year)
Handled outbound calling and converted prospective leads into successfully enrolled customers. Built strong communication and sales skills through daily call handling.
Management Intern
Global IME Bank
Jan 2021 - Jan 2021 (0 months)
Supported daily operations by assisting teams with documentation and process coordination. Gained exposure to corporate banking workflows and operational routines.
Education
Degrees, certifications, and relevant coursework
Itahari International College
Bachelor of Business Administration, Business Administration
2019 - 2023
Bachelor of Business Administration from Itahari International College (affiliated with London Metropolitan University, UK) from 2019 to 2023.
United Academy
High School
2017 - 2019
High school education at United Academy in Kumaripati, Lalitpur from 2017 to 2019.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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