Ariful Islam

At ServicEngine Ltd, I manage ad trafficking and campaign builds using Simpli.Fi DSP, handling programmatic campaigns with strict deadlines and QA standards.

I manage and optimize advertising budgets across platforms, and use Looker to analyze performance and develop internal reporting dashboards. I also identify and resolve reporting discrepancies to improve data accuracy and campaign insights.

For key clients, I improved CTR by 45%+ through audience, placement, and creative testing, and increased conversion rates by 50%+ by refining targeting and optimizing funnels.

Earlier, as a Corporate Sales Executive at Unicorn Energy Service, I was responsible for LPG sales to industries, including LPG dispensing stations, and resolving faults in LPG pumps. I’m looking to build a worthwhile career in digital marketing where I can use my academic knowledge, creativity, and analytical skills and contribute to business growth.