At Adani Digital Labs, I revamped the Duty Free Purchase Experience product listing page with improved filters, business logic, and visual hierarchy, lifting conversion by 5% and average transaction value by ₹1,300. I also designed and executed cross-channel campaigns that grew digital penetration by 11%.
At RedDoorz, I optimized the Photo Gallery Experience and Hotel Detail Page UX, generating incremental monthly revenue of SGD 6,000. I redesigned the booking funnel and enriched the room rate plan catalog, increasing funnel conversion by 10%.
At BeatO, I built an onboarding system with installation guides and troubleshooting modules that boosted glucometer activation by 20%. I also conceptualized, prototyped, and launched a Diet Tracker MVP that engaged 3,000+ weekly active users.
At HeyoPhone, I built Mixpanel analytics dashboards for user behavior tracking, reducing anomaly detection time by two hours. At Frontrow, I implemented engagement tracking and reward systems that increased music course completion rates by 25%.
