Anushka Pateriya
@anushkapateriya
Product Manager building 0→1, AI-first creator commerce products that activate.
IndiaWhat I'm looking for
I’m an Assistant Product Manager and 0→1 builder focused on AI-first products that convert ideas into shipped, usable experiences. As Sole PM on Popcom, I owned end-to-end product and UX (web + mobile), led onboarding and creator flow redesigns, and shaped brand dashboards to improve activation.
I also unblock critical launches by shipping the right technical product workaround—identifying and approving a pixel-based conversion tracking approach to keep brand onboarding live. I build GTM strategy and positioning (plus pitch decks), run competitive research across 20+ platforms to set actionable priorities, and support execution through BRDs, APIs, Jira, and vendor management.
Experience
Work history, roles, and key accomplishments
Assistant Product Manager
Mindpop Media
Jun 2025 - Present (1 year)
Sole PM for Popcom (creator commerce and affiliate tracking), owning end-to-end product and UX across web and mobile to improve onboarding and creator activation. Unblocked a 14+ day Shopify app review delay via a pixel-based conversion tracking workaround, built a 1,600+ creator database, and shaped the roadmap through competitive research across 20+ platforms.
Product Management Intern
Upnyx Innovative Solutions
Mar 2025 - Jun 2025 (3 months)
Led competitor analysis to identify market gaps and contributed to GTM strategy. Coordinated cross-functional execution across design, engineering, and marketing teams to support product delivery.
Education
Degrees, certifications, and relevant coursework
Rajiv Gandhi Proudyogiki Vishwavidyalaya (RGPV)
Bachelor of Technology, Computer Science
2021 - 2025
Grade: CGPA 7.7
Activities and societies: Graphic Designer, GDSC; Event Manager, ACM; co-ran a state-level hackathon and reached out to Polygon for sponsorship.
B.Tech in Computer Science (2021–2025) from Rajiv Gandhi Proudyogiki Vishwavidyalaya (RGPV). Completed with CGPA 7.7.
Availability
Location
IndiaAuthorized to work in
Portfolio
anushkapateriya.framer.websiteJob categories
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