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Anurag KumarAK
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Anurag Kumar

@anuragkumar19

Decision Analytics Associate at ZS Associates who automated incentive operations, cutting process turnaround from 16 hours to 3–4.

India
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At ZS Associates, I own end-to-end incentive operations for a global pharma client across 23 European markets, independently running 10 territories. I deliver target-setting, alignment, and bonus files at 100% accuracy against client SLAs.

I built dynamic Excel models for sales forecasting, target setting, and incentive-scheme calculations. I also automated a recurring process with Advanced Excel and VBA, reducing turnaround from approximately 16 hours to 3–4 hours.

I recommend market-specific incentive plans using customer segmentation and market sizing to support product launches and go-to-market strategy. I also coordinate with client stakeholders and technical teams on ZS’s ICM platform, ZAIDYN.

For my Aqualoom project, I assessed investment potential through financial forecasting, scenario and sensitivity analysis, and market benchmarking. I used Python, Excel, and statistical financial modeling to develop an investment recommendation.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

National Institute of Technology Calicut logoNC

National Institute of Technology Calicut

B.Tech, Chemical Engineering

2022 -

Grade: 8.34

Pursuing a B.Tech in Chemical Engineering with a CGPA of 8.34.

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