At Tag Worldwide, I executed channel activation and POSM projects for P&G Vietnam, overseeing the process from design and planning through vendor management and final production.
I coordinated up to 8–10 internal and external stakeholders at a time and supported new business pitches by creating proposals and presenting company capabilities.
At Rice Studios, I supervised branding design projects with budgets of $40,000–$80,000. Resource management and task prioritization increased project efficiency by 25%.
Earlier, at Purpose.ANT, I contributed to IMC campaigns for FMCG clients, including work that improved customer retention by 25%. At Rice & Partners, I managed video production schedules and budgets; the Huggies Lật Lăn video reached 9.5 million YouTube views.

