Anastasija Popova

Led cross-functional initiatives across operations, HR, marketing, systems, and business development, translating business priorities into workstreams, owners, timelines, and tracked actions. Built and documented workflows, supported people-related matters, and led implementation of Odoo ERP and Slack for a 25+ employee remote team.

Coordinated marketing and business development activities across international retreat locations, aligning promotional plans with retreat offerings and prospective guest needs. Developed retreat concepts and supporting content, and supported retreat and event delivery across Switzerland, Italy, Peru, and Brazil.

Led business development across Europe, North America, and South America, identifying expansion opportunities and managing institutional and aviation-sector relationships. Conducted market and competitor research, introduced KPI and CRM-tracking practices, and coordinated clients, partners, and internal stakeholders across international markets.

Developed business across Europe, the UK, and Asia, focusing on institutional and aviation-sector clients in the voluntary carbon market. Managed the full sales cycle from prospecting through ongoing relationship management, and achieved the number-one sales ranking for multiple consecutive months.

Managed delivery of 100+ corporate events annually, overseeing schedules, budgets, suppliers, contracts, invoices, reporting, and stakeholder communication. Led operational improvements following a facility refurbishment, introducing standardised processes, management systems, and practical delivery guides.

Supported end-to-end delivery of corporate events, coordinating invitations, attendee communication, room setups, catering, and on-site registration. Assisted senior colleagues during live events, resolving small issues quickly and discreetly, and managed day-to-day event administration and documentation.

Managed private dining coordination and reservations for a high-end restaurant, ensuring seamless guest experiences and efficient booking operations.

Completed the Psychologist-Consultant Certification in 2024.

Completed a Certificate of Higher Education in Interior Design from 2007 to 2010.

Completed the ABC Level 3 Diploma in Foundation Studies in Art and Design (Spatial & Interior Design) from 2006 to 2007.

Completed an Interior Design Course in July 2006.

Completed the Google Project Management Certificate program in 2025.

Completed high school with a focus on Economics, Maths, and Languages from 1992 to 2004.