
Anastasia Gushchina
@anastasiagushchina
I build systems that deliver global creative campaigns on time.
What I'm looking for
I've coordinated end-to-end global campaigns for ASOS, Booking.com, American Eagle Outfitters, and Zoom at VaynerMedia, owning timelines, content QA, localization, approvals, and influencer campaign delivery across markets.
At Ogilvy Social Lab, I cut delays by 20% across 100+ concurrent projects for 85+ professionals. At Techweise, I've built an Influencer Marketing department from scratch, structured onboarding and daily operations, and kept delivery moving through a restructure that expanded into TikTok Shop and event coordination.
Experience
Work history, roles, and key accomplishments
Influencer Marketing Lead
Techweise B.V.
Feb 2026 - Present (7 months)
Built the Influencer Marketing department from scratch and structured operations. Created marketing and influencer campaigns that drove over 1 million views and sold out a limited-edition product.
Education
Degrees, certifications, and relevant coursework
Erasmus University Rotterdam
Master of Arts, Media and Creative Industries
Master of Media and Creative Industries from Erasmus University Rotterdam.
Erasmus University Rotterdam
Bachelor of Arts, Arts and Culture Studies
International Bachelor of Arts and Culture Studies from Erasmus University Rotterdam.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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