At Taqnyat, I lead planning and prioritization for digital communication platforms, including SMS, WhatsApp Business API, OTP, live chat, chatbots, and voice/IVR. I translate customer and business needs into product requirements, feature scope, and delivery plans.
I work with Engineering, Account Management, and Support to clarify priorities and API integration requirements, including webhooks and SIP connectivity. Customer feedback informs improvements to mobile and web experiences, while I coordinate releases, integration dependencies, and provider onboarding.
I also work with management and finance on pricing, contracts, discounts, and credit policies. Before product management, I worked in accounting at Mobily.ws, supporting financial reporting, reconciliations, and business decisions.

