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Ana Sarabia

@anasarabia

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Graphic designer at Forest Dry Cleaners who refreshed the brand across 32 locations and redesigned its website.

Canada

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At Forest Dry Cleaners, I led a brand refresh across web, promotional materials, and customer communications at 32 branch locations. I also built and maintained the brand design system.

I redesigned and manage the company website, applying visual design and UX/UI principles to improve usability and navigation. I also designed an interactive location map to make branch information easier to access.

Previously, I designed websites, event identities, and digital experiences for Expo Santa Fe México, Pedidos.com, and other organizations. My work has included responsive web design, visual identities, editorial design, signage, and marketing assets.

Experience

Work history, roles, and key accomplishments

Current

Graphic Designer

Current

Forest Dry Cleaners

Jun 2019 - Present (7 years 4 months)

Led a comprehensive brand refresh and built the brand design system across 32 branch locations. Redesigned and managed the company website, improving usability and digital performance.

Brand Identity Design Systems Web Design UI UX Figma Framer Adobe Creative Suite HTML CSS Webflow Shopify WordPress Google Analytics Social Media Design Email Marketing Video Editing AI assisted Design

Graphic Designer

Mexican Equestrian Federation

May 2017 - Jun 2019 (2 years 1 month)

Designed medals and branded visual assets for national equestrian competitions. Created editorial design for event programs and developed event signage to improve attendee experience.

Graphic Design Branding Editorial Design Signage Adobe Creative Suite

Graphic Designer

Expo Santa Fe México

May 2017 - Jun 2019 (2 years 1 month)

Designed custom websites and event-specific landing pages, integrating visual identity, responsive UX/UI, and SEO best practices. Managed corporate identity systems and used Google Analytics to inform marketing decisions.

Web Design UI UX SEO Google Analytics Editorial Design Signage Responsive Design HTML CSS Adobe Creative Suite

Web Designer, UX/UI

Pedidos.com

Nov 2015 - Apr 2017 (1 year 5 months)

Led a responsive website redesign using HTML and CSS, improving visual quality and usability. Managed product photography and created social media and email marketing content to boost engagement.

Web Design UI UX HTML CSS SEO Social Media Marketing Email Marketing Product Photography Adobe Creative Suite

Graphic Designer

Maria de la Luz Alaman Foundation

May 2016 - Oct 2016 (5 months)

Developed the organization's visual identity from concept to implementation and supported trademark registration. Maintained the website and created social media graphics to strengthen digital visibility.

Brand Identity Graphic Design Web maintenance Social Media Design Adobe Creative Suite

Graphic Designer

Children’s Hospital of Mexico

Jan 2014 - Jul 2014 (6 months)

Reviewed signage guidelines and developed a cohesive iconography and wayfinding approach. Designed child-friendly signage for a pediatric healthcare environment to improve navigation and accessibility.

Signage Design Wayfinding Iconography Graphic Design Adobe Creative Suite