ananya Neekhra
@ananyaneekhra
Marketing Executive at Cocoon Fine Rugs who planned integrated product launches and managed social media across four platforms.
IndiaWhat I'm looking for
At Cocoon Fine Rugs, I planned and executed integrated campaigns for product launches, retail promotions, and brand events across digital and offline channels. I managed social media across four platforms, creating content calendars and using performance data to inform recommendations.
At Bazana Foods Pvt. Ltd., I conducted market and competitor research to support brand strategy and campaign planning, and managed Instagram content and community engagement. As a Sales Intern at Dabur India, I implemented product promotions that drove an 11% increase in sales. I use ChatGPT, Gemini, and Canva AI in my work, and I'm eager to grow into AEO/GEO, AI-assisted analytics, and agentic marketing workflows.
Experience
Work history, roles, and key accomplishments
Marketing Executive
Cocoon Fine Rugs
Oct 2025 - Mar 2026 (5 months)
1. Planned and executed integrated marketing campaigns for product launches, retail promotions, and brand events. Owned social media strategy across four platforms and created content using AI tools.
2. Owned end-to-end social media strategy across platforms, including content calendar creation, scheduling, audience engagement, performance tracking and turn data into decisions and recommendations.
Sales Intern
Dabur India
Aug 2024 - Sep 2024 (1 month)
Implemented strategic product promotions that drove an 11% increase in sales and optimized product placement across retail touchpoints.
Marketing and Branding Intern
Bazana Foods Pvt. Ltd.
Apr 2024 - Aug 2024 (4 months)
1. Conducted market research and competitor benchmarking to support brand strategy. Managed Instagram content creation and community engagement while maintaining brand consistency.
2. • Planned and executed integrated marketing campaigns across digital and offline channels, including social media and BTL activations.
Education
Degrees, certifications, and relevant coursework
ITM Business School
PGDM, Marketing
2023 - 2025
Pursued a PGDM in Marketing, gaining hands-on experience in digital campaigns, social media management, and market research.
IES Institute of Management
BBA, Marketing
2020 - 2023
Completed a BBA in Marketing, building a foundation in business administration and marketing principles.
PG in Digital Marketing
PG in Digital Marketing, Digital Marketing
Completed a Postgraduate certification in Digital Marketing.
Diploma in Office Automation
Diploma, Office Automation
Completed a Diploma in Office Automation, covering MS Excel, MS Word, and PowerPoint.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Salary expectations
Social media
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