Ananda Turquetti

Graphic Design Lead at First Day, driving creative development across brand, growth, and e-commerce initiatives for a fast-growing health and wellness company.
Lead the visual execution of campaigns, product launches, Amazon storefronts, Shopify experiences, paid social creative, packaging, UGC content, email marketing, and presentation design. Partner closely with marketing, growth, product, and

Creative Design Lead at VBET Brazil, leading the development of creative assets across marketing, brand, and promotional initiatives.
Provided creative leadership to a team of designers while overseeing the creation of key visuals for integrated campaigns, social media content, website banners, promotional materials, and branded merchandise. Collaborated with marketing and business stakeholders to

Key responsibilities and contributions:

• Led the graphic design team for two major betting brands: PlayPIX and Dupoc;
• Directed the art for key visuals (KVs) used in marketing campaigns;
• Oversaw the creative development of banners, website thumbnails, and social media content;
• Shaped a futuristic, gamer-inspired visual identity for both brands;
• Integrated artificial intelligence into

Responsible for creating creative assets for a streaming platform, including movie, series, and telenovela posters.
Also created visual assets for paid media campaigns across Roku and Amazon platforms, as well as social media content, including static creatives, motion graphics, and video edits. Collaborated closely with marketing teams to ensure brand consistency and maximize campaign performance

Produced video editing and creative assets for social media, print design, and marketing campaigns for a streaming platform.

Led the design and execution of social media content and digital advertising creatives for Banco PAN, supporting brand awareness and marketing initiatives.

Designed and executed integrated marketing campaigns for educational institutions, creating social media content, print materials, and web design assets while ensuring brand consistency across all touchpoints.

Designed custom phone case collections for Netcase, managed print production file preparation, and developed social media creatives and brand identity assets, including logo design.

Developed and managed social media strategies for multiple brands, including content creation, graphic design, content planning, and post scheduling to ensure consistent brand presence and audience engagement.

Worked as a freelance SEO copywriter, creating optimized content for websites, blogs, and digital marketing campaigns across various industries.
Conducted keyword research and applied SEO best practices to improve organic search visibility and website performance. Collaborated with clients to develop engaging, search-friendly content that aligned with brand goals, increased traffic, and supported

Responsible for designing presentations, eBooks, social media content, and video editing projects for a variety of clients and industries.
Created visually engaging marketing materials that effectively communicated key messages while maintaining brand consistency. Collaborated with clients and stakeholders to develop presentations, digital content, and multimedia assets that supported marketing, s

Served as Marketing Director. Contributed to graphic design work for the organization.

Responsible for the layout design and production of promotional supermarket flyers featuring major consumer brands such as Perdigão and Sadia.
Created high-volume print materials, organized product information, pricing, and promotional content while ensuring visual clarity, brand consistency, and compliance with print production requirements. Collaborated closely with marketing and production team

Led motion graphics work and produced creative for social media, art direction, web design, and retail e-commerce campaigns.

Designed web and social media creative for iGaming, including art direction for marketing campaigns.

Created web and social media designs and supported art direction for iGaming-related marketing campaigns.

Developed marketing campaign assets across social media and web design.

Designed print and social media materials and produced motion graphics.

Created graphic design and illustration work for social media and product packaging.

Supported social media branding and graphic design work as a Junior Graphic Designer.

Earned a Bachelor in Textiles and Fashion at the University of São Paulo (2015–2020), where they discovered a passion for graphic design and illustration.

Completed a Bachelor’s degree in Textile and Fashion at USP, focusing on fashion studies.

Completed a Clothing Modeling program at ETEC Tiquatira from 2012 to 2013.

Completed a technical program in Garment Patternmaking (Modelagem de Vestuário) at ETEC.