Open to opportunities

Anamika Pandey

@anamikapandey1

Social media strategist and content growth manager blending technical marketing, storytelling, and analytics to generate leads.

India

Message

What I'm looking for

I’m open to global remote roles where I can build scalable content ecosystems—combining social strategy, funnel alignment, and technical data/GA4/AWS insights—to grow organic reach, improve engagement, and convert audiences into qualified leads.

I’m a Social Media Strategist & Content Growth Manager with 4+ years of experience building high-performing content systems for B2B tech, wellness, and consumer brands. I transform complex ideas into engaging, high-conversion social content that drives engagement, builds community, and generates leads.

In my roles, I’ve consistently improved performance—growing organic reach by 40%, increasing engagement by 30%, and generating qualified global leads through reels strategy, storytelling, and data-driven content planning. I build content pillars, reels strategies, and visual branding that align with business goals and funnel outcomes.

My differentiator is the “Technical-Marketing Hybrid.” With an M.S. in Information Technology and an AWS Certified Solutions Architect credential, I translate backend systems, cloud architecture, and analytics into digestible campaigns—like technical carousels, blog posts, webinars, and demand-gen assets.

As a Co-Founder & Social Media Growth Strategist at Neesh Digital Solutions, I’ve developed end-to-end GTM strategies and digital identities for SaaS and B2B clients, including running Meta campaigns aligned with organic content to improve lead quality and engagement. I’m energized by building scalable, measurable growth systems that turn audiences into customers.

Experience

Work history, roles, and key accomplishments

Current

Co-Founder & Growth Strategist

Current

Neesh Digital Solutions

Jan 2025 - Present (1 year 5 months)

Developed end-to-end GTM strategies and digital identities for SaaS and B2B clients, managing monthly ad spends up to $2,500. Increased campaign conversions by 35% through integrated content-to-funnel strategy and improved lead quality via aligned Meta campaigns and organic content.

Go To Market Strategy Social Media Strategy Content Pillars Reels Strategy Meta Ads Conversion Funnels Campaign Optimization

Social Media Manager & Strategist

BizCloud Experts

Mar 2022 - Dec 2025 (3 years 9 months)

Increased organic page visitors by 40% in 6 months by aligning content strategy with search intent using technical content pillars, hashtag research, and competitor analysis. Improved engagement by 30% and supported demand generation through technical webinars and whitepapers while partnering with sales to refine lead scoring for better inbound MQL quality.

Technical Content Strategy Hashtag Research Competitor Analysis Lead Scoring Webinars Whitepapers AWS Content Storytelling

Email & Digital Marketing Specialist

Klera Solutions Pvt. Ltd.

Aug 2021 - Dec 2022 (1 year 4 months)

Built B2B email automation workflows that achieved a 25% open rate and 5% CTR, outperforming industry benchmarks. Increased campaign efficiency by 30% using A/B-tested subject lines, landing page personalization, and optimized outreach with personalized, research-driven mailer campaigns.

Email Automation A B Testing Lead List Research Zoho CRM Landing Page Optimization

Video Content Intern

Lila Theatre Arts

Jan 2021 - Apr 2021 (3 months)

Edited 3-hour archival footage into high-engagement 60-second reels and “Soulful Sankirtan” snippets. Improved content readability and pacing for social formats using DaVinci Resolve.

DaVinci Resolve Archival Footage Editing Content Repurposing

Digital Content & Growth Strategist

Phool Chatti Ashram

Executed global Meta Ads campaigns for high-ticket wellness retreats across the US, Europe, and Asia, maintaining a 1.5% CTR and generating 300+ qualified leads within a strict target CPL range. Scaled organic reach with a Zen-focused content strategy using Day-in-the-Life reels and spiritual snippets that drove on-site bookings and inquiries.

Meta Ads Paid Social Campaigns CTR Optimization CPL Reels Strategy Community Building

Content Strategy Consultant

Brunswick Fur Food (BFF)

Repositioned brand content around pet health education and trust-building storytelling using a “human-grade ingredients” angle. Increased shareability and strengthened audience trust through visually engaging, informative posts.

Content Strategy Social Media Content Creation Visual Content Design Audience Engagement