At Ela Decora, I planned and executed marketing and social content strategies, managing Instagram, TikTok, Pinterest, and YouTube. I created platform-specific videos, photos, graphics, scripts, and copy.
At LE RÖ COSMETICS ZAYA BEAUTY, I managed influencer partnerships that contributed to an 188% revenue increase in two months. I sourced and selected creators, negotiated partnerships, and tracked deliverables and performance.
I also planned influencer campaigns, including briefs and timelines, and coordinated Live Shops and technical livestreams from agendas and guest selection through promotion and results.
At Aonet, I planned and created social media content, wrote scripts and copy, produced videos, and supported campaign development. I tracked metrics and results to help improve performance.
