Seeking a remote creative leadership role where I can blend art direction, brand, product, packaging, and visual storytelling. I’m drawn to consumer and lifestyle brands where I can lead creative strategy, stay hands-on, and build meaningful brand experiences.
Looking for a job
Amber Baldwin
@amberbaldwin
Senior Product Designer at Magenta Inc. and AVB Visuals founder, developing brand identities, visual systems, products, and campaign assets.
United StatesWhat I'm looking for
At Magenta Inc., I moved from Production Designer to Product Designer and now Senior Product Designer. My current role is based in Berkeley, California.
Through AVB Visuals, I develop brand identities, visual systems, products, packaging, photography, and campaign assets for small businesses and mission-driven organizations.
I set creative strategy and translate client goals into brand experiences across print, digital, ecommerce, and physical products. I also direct projects from discovery through launch, coordinating collaborators, vendors, timelines, client presentations, and execution.
Earlier, at E&E Co., Ltd., I designed wall decor products and imagery for department stores, worked with factories in China on designs, and helped build an image catalog system. My background also includes graphic design, photography, and studio-based fine art studies at San José State University.
Experience
Work history, roles, and key accomplishments
Current
Senior Product Designer
Magenta Inc.
Feb 2025 - Present (1 year 9 months)
Worked as Senior Product Designer at Magenta Inc..
AV
Current
Independent Small Business Owner
AVB Visuals
Jun 2015 - Present (11 years 5 months)
I provide art directions for other companies and individuals, as well as graphic design, photography, and other mixed media service.
AV
Current
Founder
AVB Visuals
Aug 2014 - Present (12 years 3 months)
Creative Director & Founder | AVB Visuals | Jun 2015- Present
-Develop brand identities, visual systems, products, packaging,
photography, and campaign assets for small businesses and mission-driven
organizations.
-Set creative strategy and translate client goals into cohesive brand
experiences across print, digital, ecommerce, and physical products.
-Direct multidisciplinary creative projects fr
Product Designer
Magenta Inc.
Jun 2022 - Feb 2025 (2 years 8 months)
Worked as Product Designer at Magenta Inc..
MI
Production Designer
Magenta Inc
Oct 2020 - Jun 2022 (1 year 8 months)
Worked as Production Designer at Magenta Inc.
FD
Design Consultant
Floor & Decor
Jul 2020 - Oct 2020 (3 months)
Worked as Design Consultant at Floor & Decor.
LI
Senior Portrait Photographer
Lifetouch
May 2019 - Oct 2020 (1 year 5 months)
-Portrait Photography
-Studio Photography
-Road Photography and set up
-working with high school students
EL
Associate Product Designer
E&E Co., Ltd.
Feb 2017 - May 2019 (2 years 3 months)
-Designed Wall Decor products and imagery for department stores world wide
-Specialized in development of alternative wall decor, framed graphics and canvas formats
-Worked with accounts such as: Target, HomeGoods, Bed Bath and Beyond and more.
-Communicated with factories in China to develop designs
-Helped a emerging department grow
-Helped build an image catalog system for the department
MP
Graphic Designer
Maple Press
Jul 2015 - Aug 2016 (1 year 1 month)
-worked closely with management
-preformed print jobs for customers
-designed posters and advertisements for company and customers
-designed book covers, page spreads, infographics and icons for company and customers
-answered phones and responded to emails
MC
Design Intern
miCA Creatives
Feb 2015 - Jul 2015 (5 months)
-helped a new start up company go live
-designed logo, and adverisements for company
-designed infographics, and website details
-photographed and edited product photos
SU
Marketing Assistant
San Jose State University
May 2012 - May 2014 (2 years)
Making displays for upcoming productions
Making promotional fliers and posters for up coming production
Being part of the process of the production, taking photographs of the process, behind the scenes, and for archival purposes
BP
Graphic Design Consultant
Bookstand Publishing
Jun 2009 - Aug 2013 (4 years 2 months)
Making Book covers and files
Working with customers and other employees with design work.
AI
Intern
Articulate Solutions Inc.
Jan 2012 - Apr 2012 (3 months)
Assisting with clients designs, developing ideas.
Education
Degrees, certifications, and relevant coursework
San José State University
Bachelor’s Degree, BA Design Studies
2011 - 2016
-strengthened design and photography skills
-strengthened my creative eye, and views on design
-volenteered in student organizations such as SPOTLITE and the TRFT Program
Tech stack
Software and tools used professionally
Availability
Looking for a job
Location
United StatesAuthorized to work in
Salary expectations
100k+ USD
Social media
Job categories
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