At LEGO® Education, I execute US national integrated lead-generation campaigns that include multiple offers and co-marketing initiatives. I track and report on campaign KPIs, sharing insights to inform future plans and agile decisions.
At EF Education First, I led creative project management across planning, production, events, and vendor coordination. I also managed department resourcing, forecasting, and scoping to inform project recommendations.
As Creative Project Manager at EF Education First, I led end-to-end marketing campaign management across email, print, digital, merchandise, direct mail, events, and web. I also managed programs for two business products, aligning forecasting and planning with their business goals.
At J. Jill, I project managed digital assets and retail creative projects, including store activities and loyalty materials. I also assisted with photography production preparation and creative services tasks.
