Looking for a job

Sherae Butler

@sheraeb

Message

I lead creative operations and performance marketing campaigns that scale execution and improve results.

United States

Message

What I'm looking for

I'm looking to lead creative operations and data-informed marketing initiatives, partnering cross-functionally to improve workflows, scale campaign execution, and drive business growth.

I'm currently a Creative Project Manager at PrizePicks, partnering with User Acquisition, Product Marketing, Brand, CRM, Social, Paid Media, Creative, and Legal teams to deliver integrated marketing campaigns.

I manage 75+ concurrent creative initiatives from intake through delivery, translating priorities into production plans and improving workflows through standardized processes, reporting dashboards, and capacity visibility.

Previously, I led digital marketing at Sky Zone and marketing programs at 81AVE, running performance campaigns across Meta, Google, email, website, and social while using testing and analytics to optimize engagement.

Experience

Work history, roles, and key accomplishments

Current

Creative Project Manager

Current

PrizePicks

Jan 2024 - Present (2 years 8 months)

Partner with multiple teams to deliver integrated marketing campaigns and manage 75+ concurrent creative initiatives from intake through delivery. Lead creative intake, briefing, prioritization, and production workflows using Asana.

Asana Project Management Creative Strategy User Acquisition Marketing Performance Marketing Creative Production Creative Testing Cross Functional Collaboration Marketing Analytics Stakeholder Management

Digital Marketing Manager

Sky Zone

Jan 2021 - Dec 2024 (3 years 11 months)

Developed performance marketing campaigns across Meta, Google, email, website, and social channels to support customer acquisition. Managed paid media strategies, CRM campaigns, lifecycle marketing, and marketing automation initiatives.

Meta Ads Manager Google Ads Google Analytics Braze Marketing Automation A B Testing Campaign Analytics CRM Lifecycle Marketing Performance Marketing

Marketing Manager

81AVE

Jan 2017 - Dec 2021 (4 years 11 months)

Directed end-to-end marketing programs including project planning, budgeting, scheduling, stakeholder management, and campaign execution. Managed cross-functional creative teams and improved delivery quality through standardized project management processes.

Project Management Budgeting Scheduling Stakeholder Management Campaign Execution Cross Functional Team Management Process Improvement