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Alon Men

@alonmen

Message

Copywriter and Marketing Manager at Writec who developed an MCP-connected publishing pipeline for Surf AI.

Israel

Message

At Writec, I develop messaging and write marketing content for technology companies across SaaS, cybersecurity, cloud, data, and fintech. My work includes websites, landing pages, white papers, and sales materials.

For Surf AI, I developed an MCP-connected publishing pipeline using AI-assisted and agentic content workflows. I also combine content strategy and SEO research with hands-on writing and editing.

At Equalum, I developed positioning, marketing messaging, and go-to-market strategy for a real-time data platform supporting cloud modernization, analytics, and AI. I wrote website copy and white papers, and conducted SEO keyword research.

At Remarkety, I wrote content and social campaigns for an ecommerce marketing automation platform that increased trial sign-ups by 400%. Across my work, campaign results include 55% higher email open rates and 300% higher social engagement.

Experience

Work history, roles, and key accomplishments

Current

Copywriter and Marketing Manager

Current

Writec

Jan 2006 - Present (20 years 9 months)

Develops messaging and writes marketing content for technology companies across SaaS, cybersecurity, cloud, data, fintech, and other sectors. Creates websites, landing pages, white papers, case studies, brochures, email campaigns, social posts, promotional video scripts, and sales enablement materials.

Content Strategy Brand Messaging Copywriting SEO Email Marketing Social Media Sales Enablement Webflow WordPress Ahrefs GA4 AI Authoring

Product Marketing Manager

Equalum

Jan 2019 - Dec 2023 (4 years 11 months)

Developed positioning, marketing messaging, and GTM strategy for a real-time data platform supporting cloud modernization, analytics, and AI. Wrote website copy, white papers, and sales enablement materials; conducted SEO keyword research and implemented content recommendations.

Product Marketing Positioning Messaging GTM Strategy SEO Content Writing Sales Enablement

Technical Marketing Copywriter

Indegy

Jan 2018 - Dec 2021 (3 years 11 months)

Wrote website content, white papers, and thought leadership for an industrial cybersecurity platform serving OT and ICS audiences.

Technical Writer Cybersecurity Thought Leadership Content Creation

Product Marketing Manager

my6sense

Jan 2015 - Dec 2019 (4 years 11 months)

Developed new messaging and marketing strategy to support the native advertising platform's B2B pivot. Wrote the new website, promotional video, blog content, and sales collateral; managed social media channels.

Product Marketing Messaging Marketing Strategy Content Writing Social Media Management

Copywriter

Remarkety

Jan 2016 - Dec 2018 (2 years 11 months)

Wrote website copy, blog posts, and guest articles for an ecommerce marketing automation platform. Developed content and social campaigns that increased trial sign-ups by 400%; targeted retailers using Magento, Shopify, and WooCommerce.

Copywriting Content Marketing Social Media Ecommerce Magento Shopify WooCommerce

Social Media Manager

Microsoft

Jan 2009 - Dec 2013 (4 years 11 months)

Managed content for IT Pros (TechNet), Azure, student, and startup communities, including daily social posts and blogs. Worked with subject matter experts and influencers on ghostwritten articles, interactive posts, and event coverage.

Social Media Management Content Creation Blogging Community Management TechNet Azure