Allan User

Led analytics strategy during organizational transition, serving as interim lead for a 12-person BI-Marketing organization during restructuring. Designed and launched a centralized dashboard integrating 90+ data sources using Snowflake and dbt, eliminating 80% of manual reporting processes.

Managed 11 analysts through promotions and skill development, maintaining a 95%+ manager effectiveness score while establishing triage processes that reduced project turnaround time by 30%. Led Snowflake integration for marketing budget data and built a Finance Data Mart automating 25+ core metrics.

Developed logistic regression models that increased conversion rates by 35% by identifying high-value audience segments, enabling real-time strategy shifts. Built Python and SQL data pipelines that eliminated manual campaign reporting, resulting in $10M incremental revenue and 30% improvement in marketing efficiency.

Led a 4-person analytics team focused on trading application testing and compliance, reducing operational errors by 30% through stakeholder coordination and test automation improvements.

Completed a Master of Science in Management Information Systems. This program focused on the intersection of business and technology, preparing me for leadership roles in data and analytics.

Obtained a Bachelor of Engineering in Electronics and Communication Engineering. This degree provided a strong foundation in engineering principles and problem-solving, which has been instrumental in my career in data science.