Since 2019, I’ve worked with international SaaS and B2B clients, researching customer needs and advising on product strategy and positioning. I’ve supported 3–5 SaaS clients at a time across LegalTech, logistics, and retail.
As Content Lead for a major UK wedding platform, I managed content strategy across guides and comparison pages and worked with design and engineering teams to improve user flow. Earlier, I promoted events and created website content and newsletters at Reeco, and conducted investigative research and interviews for Vice.com and Luftika Travel Magazine.
