Open to opportunities

Pavle Bobić

@pavlebobi

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Seasoned content marketing professional specializing in fintech, SaaS, crypto, and SEO-driven content.

Serbia

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What I'm looking for

I seek roles in collaborative, growth-focused teams where I can lead SEO-driven content strategy, edit and mentor writers, and drive measurable traffic and revenue.

I am a seasoned and output-driven content marketing professional with 7+ years of experience in fintech, software development, SaaS, and crypto content. I have written and edited several thousand articles, many of which achieved top positions in Google SERPs, driving traffic and increasing revenue.

My background includes roles as an SEO Content Editor, Content Editor and Writer, and freelance content writer, where I planned, conceptualized, and produced B2B copy, blog content, and SEO-driven articles across multiple niches including fintech, e-commerce, cybersecurity, payments, sports, and iGaming.

I thrive in collaborative and supportive environments with clear career paths, and I synchronize dedicated teams of writers, prepare SEO-based briefs, review articles, and leverage tools like Ahrefs, WordPress, Google Analytics, and AI assistants to maximize content performance.

Experience

Work history, roles, and key accomplishments

Current

SEO Content Editor

Current

ClickOutMedia

Jan 2024 - Present (2 years 2 months)

Write and edit sports, crypto, iGaming, and SaaS articles, prepare SEO-driven briefs, and synchronize a team of writers to improve search rankings and traffic.

SEO Content Editing Briefings Team Coordination Keyword Research WordPress Ahrefs Google Analytics

Content Specialist

CCBill

Jan 2020 - Dec 2022 (2 years 11 months)

Authored fintech, e-commerce, cybersecurity, and payments blog posts focused on SEO to increase organic visibility and support product marketing.

seo writing Copywriting Payments Cybersecurity Keyword Research Google Analytics Content Management

English Teacher

Four Dots

Jan 2010 - Dec 2018 (8 years 11 months)

Provided near-native English instruction and translation services while supporting content and editorial initiatives.

English Teaching Translation Editing Communication Content Review

Content Editor and Writer

BrightMarbles Group

Jan 2009 - Dec 2011 (2 years 11 months)

Conceptualized, planned, and wrote company blog content and B2B social copy for fintech and software development, driving topical authority and audience engagement.

Content Strategy Copywriting B2B Content SEO Social Media Copy CMS

Freelance Content Writer

Day Translations

Jan 2004 - Dec 2009 (5 years 11 months)

Wrote SEO-driven articles about world languages for the Day Translations blog, contributing recurring content and research-based pieces.

seo writing Research Editing Content Strategy WordPress

Education

Degrees, certifications, and relevant coursework

University of Belgrade

Master's Degree, Digital Marketing

2009 - 2011

Activities and societies: Content planning and writing, B2B copy for company pages

Pursued studies in Digital Marketing and related subjects at the University of Belgrade from 2009 to 2011.

University of Novi Sad

Master's Degree, English Language and Literature

2004 - 2009

Activities and societies: English teaching, translation, freelance content writing

Completed studies related to English language and literature at the University of Novi Sad, focusing on language teaching and translation from 2004 to 2009.