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Alex Lam

@alexlam

Senior full-stack software engineer at Jasper building LLM-powered marketing features, including RAG that cut off-brand outputs 60%.

United States
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At Jasper, I build LLM-powered content generation features for an AI marketing platform, working across the Next.js and React frontend, Node.js and Python services, and GraphQL APIs. I shipped Brand Voice and Knowledge Base retrieval that cut off-brand outputs 60% in evaluation benchmarks.

I also built multi-provider LLM routing and caching across OpenAI, Anthropic, and Google models, reducing inference cost 35% and p95 generation latency 30%. My work on multi-step AI agent workflows raised feature adoption 25% quarter over quarter, and I own evaluation suites for model upgrades.

Before Jasper, I built commerce and editor features at Squarespace and buyer and seller features at Etsy. At Squarespace, I helped improve commerce conversion 8% and led a TypeScript migration; at Etsy, I rebuilt the listing search frontend and query layer, improving click-through 12% and cutting median latency 50%.

Experience

Work history, roles, and key accomplishments

Jasper logoJA
Current

Senior Software Engineer, Full Stack

Apr 2022 - Present (4 years 6 months)

Build LLM-powered content generation features end to end for Jasper's AI marketing platform. Shipped Brand Voice and Knowledge Base retrieval (RAG), multi-provider LLM routing, and multi-step AI agent workflows, reducing costs and improving adoption.

Squarespace logoSQ

Software Engineer → Senior Software Engineer, Commerce & Editor Platform

Jun 2017 - Apr 2022 (4 years 10 months)

Built drag-and-drop website editor features in React and TypeScript backed by Java microservices. Shipped checkout and payments improvements that raised commerce conversion and supported $5B+ in annual gross merchandise value. Led migration of legacy JavaScript codebase to TypeScript.

Education

Degrees, certifications, and relevant coursework

Stony Brook University logoSU

Stony Brook University

Bachelor of Science, Computer Science

Bachelor of Science in Computer Science from Stony Brook University, completed in May 2012.

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