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Alexandru Craiu

@alexandrucraiu

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Visual Designer specialising in Marketing, Branding, and Sales Enablement

United Kingdom

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What I'm looking for

I’m looking for a senior visual/brand/marketing role where I can own and evolve a scalable brand system, partner closely with Marketing and Product, and deliver high-impact campaigns, decks, and sales collateral in a collaborative team.

I’m a Visual, Brand & Marketing Designer based in Edinburgh, currently at TrustFlight, with end-to-end experience across B2B SaaS brand systems and go-to-market design. I work closely with Marketing, Sales, and Customer Success to translate complex products into clear, compelling stories across web, campaigns, decks, and collateral.

I’m hands-on across the full production cycle, from concept and copy hierarchy through to polished design, motion, and print-ready files, including tradeshow assets and large-format graphics. I also bring a strong illustration practice (custom iconography and isometric-style vectors) to create distinctive, reusable visual language.

Experience

Work history, roles, and key accomplishments

Current

Digital Designer

Current

TrustFlight

Jul 2019 - Present (6 years 6 months)

As a key member of TrustFlight’s brand and marketing teams, I support Sales and Customer Success by owning brand guidelines and scalable templates, and delivering on-brand campaign and sales collateral, tradeshow and print assets, web/landing pages, and social plus motion graphics, including vendor-ready production.

2D General / UI Artist

BigBlue Studios

Jul 2015 - Jul 2019 (4 years)

Created 2D assets, UI art, props, level maps and minigames for HOPA titles and partnered projects, contributing to multiple successful game releases and polished UI experiences.

Concept Art UI Design Illustration Iconography Motion Graphics Prototyping Photoshop Game Art

Education

Degrees, certifications, and relevant coursework

National University of Arts, Bucharest

Bachelor of Science (Hons), Graphic Design

2012 - 2015

Grade: 8

Completed a Bachelor of Science (Hons) in Graphic Design with coursework and projects in illustration, branding, and digital design from October 2012 to July 2015.