Open to opportunities

Alexander Carnegie

@alexandercarnegie

Message

Senior copywriter and editor specializing in B2B technology and brand storytelling.

Poland

Message

What I'm looking for

I seek senior copy or editorial roles in tech-focused teams where I can shape multi-channel content, mentor writers, and deliver measurable marketing outcomes in collaborative, growth-oriented cultures.

I am a senior copywriter and editor with over 15 years' experience across agency and client-side roles, focused especially on technology brands. I have led campaigns, written web and marketing copy, and edited long-form reports—working with clients such as Cisco, Samsung, Microsoft, Adobe, Salesforce consultancies and major nonprofits.

My work includes award-shortlisted creative campaigns, multi-channel content (web, email, social, video scripts), SEO product copy, and editorial projects like an 86-page Salesforce ecosystem report. I bring strategic thinking, polished editorial craft, and a track record of delivering clear commercial messaging for B2B and B2C audiences.

Experience

Work history, roles, and key accomplishments

Current

Freelance Copywriter & Editor

Current

Freelance

Jun 2025 - Present (4 months)

Edited and proofread the English edition of the 86-page 'Salesforce Ecosystem Report in Poland 2025' based on inputs from over 700 respondents and provided copywriting services for clients including Fundacja TeamCo & Friends.

Editing Proofreading Report Writing Sales Copywriting English Language Client Communication Content Strategy

Marketing Copywriter

VRP Consulting

Oct 2021 - May 2025 (3 years 7 months)

Led copywriting for a global Salesforce consultancy, producing web pages, presentations, blogs and case studies that showcased client work and supported business development across multiple sectors.

Copywriting Case Studies Content Strategy Editing SEO

Senior Writer

Fifty Five and Five

Jul 2019 - Sep 2021 (2 years 2 months)

Created marketing copy and campaign concepts for tech clients including Microsoft and Adobe across channels such as video, social and web, delivering content like eBooks, infographics and multi-channel campaign assets.

Content Creation Campaign Copy Video Scripts Social Media Ebooks

Freelance Copywriter & Editor

Freelance

Feb 2017 - Jun 2019 (2 years 4 months)

Provided copywriting and editing services for agencies and cultural institutions, including work on the Cisco Systems account via SapientRazorfish and marketing films for the Adam Mickiewicz Institute.

Copywriting Editing Agency Cultural Marketing SEO Content Editing

Senior Copywriter

MRM Meteorite

May 2015 - Jan 2017 (1 year 8 months)

Served as lead copywriter on Cisco B2B campaigns and produced web, email and video scripts for clients including Coca-Cola, Pernod Ricard brands and Nespresso, supporting high-impact digital and shopper marketing initiatives.

Copywriting Video Scripts Email Marketing Campaign Development

Freelance Copywriter & Editor

Freelance

Jan 2015 - Apr 2015 (3 months)

Delivered short-term copy projects such as online banner ads and digital assets for clients including SanDisk while engaged with shopper marketing agency SMP.

Editing SEO

Digital Copywriter

Cheil Europe Ltd.

Sep 2011 - Dec 2014 (3 years 3 months)

Lead digital copywriter on Samsung campaigns including the award-shortlisted NX Rover and product launches (Galaxy S4/S5), producing web, social and large-format messaging and thousands of SEO-optimised product pages.

Copywriting SEO Campaign Copy Product Launches Social Media Large Format Messaging Content Production

Education

Degrees, certifications, and relevant coursework

London Metropolitan University

Bachelor of Arts, Creative Writing and English Literature

2006 - 2009

Grade: First Class Honours

Activities and societies: Winner of 2008 Creative Writing Competition; Vice-Chancellor’s Prize

Completed a BA in Creative Writing and English Literature, graduating with First Class Honours and awarded the 2008 Creative Writing Competition and Vice-Chancellor’s Prize.