AFAlejandro Fernandez
@alejandrofernandez
Technology and AI transformation manager driving automation, applied AI, and cross-functional digital initiatives.
SpainWhat I'm looking for
I am a Technology and Digital Transformation Manager with over 20 years leading complex technical projects and multidisciplinary teams, specializing in practical AI application, process automation, and data-driven decision-making to boost operational efficiency and business performance.
I have directed 120+ technology projects, led multidisciplinary teams, implemented integrations across CRMs, ERPs and e-commerce, and delivered automation initiatives that increased operational efficiency by over 30%. I bridge business needs and technical solutions, deploy generative AI and API integrations, and train teams to adopt scalable, governed systems.
Experience
Work history, roles, and key accomplishments
CMO - Project Manager
Pandora Digital Media
Jan 2024 - Dec 2025 (1 year 11 months)
Led technological implementation for marketing, aligning data flows across teams and deploying automation and AI solutions to improve campaign performance and customer experience.
IT Project Manager
Mediadvanced
Jan 2002 - Dec 2024 (22 years 11 months)
Directed 120+ technology projects, led multidisciplinary teams, implemented e‑commerce/CRM/ERP integrations and drove process automation that increased operational efficiency by over 30%.
IT Instructor
Academia Castañón
Jan 1999 - Dec 2002 (3 years 11 months)
Delivered training on IT systems, databases and productivity tools to students and professionals across academic programs.
Application Developer
Alisys Software
Jan 2001 - Dec 2001 (11 months)
Developed and maintained backend solutions and provided technical support for enterprise clients, contributing to stable production services.
Education
Degrees, certifications, and relevant coursework
FOFounderz
Master, Artificial Intelligence and Innovation
UOUniversity of Oviedo
Technical Engineering in Computer Systems, Computer Systems
Completed Technical Engineering in Computer Systems at the University of Oviedo.
UOUniversity of Oviedo
Postgraduate Expert, Internet Application Integration
Postgraduate expert program in Internet Application Integration (Java & XML) from the University of Oviedo.
Tech stack
Software and tools used professionally
Availability
Location
SpainAuthorized to work in
Social media
Skills
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