
Alan Areal Schwarz
@alanarealschwarz
Salesforce consultant at Horizon CX who delivered six implementations and built an AI assistant for faster troubleshooting.
What I'm looking for
At Horizon CX, I delivered six end-to-end Salesforce implementations across industrial, pharma, IT, and non-profit sectors. I ran discovery workshops and UAT, and reported project status to management.
For a Sage ERP integration, I worked with a developer on bidirectional Apex REST integrations, owning requirements, data mapping, and testing. I also migrated legacy data and trained users, including producing an 88-slide user manual for IPE Industria Gráfica.
At Vurpix, I led a six-person team migrating Ueno Bank / Grupo Vazquez’s customer service operations from Zendesk to Service Cloud. We designed a 360° customer view using OmniStudio FlexCards and DataRaptors, with data from multiple backends.
I built Salesforce DeliveryAssistant as a personal project with Claude Code. It turns anonymized implementation patterns into a searchable knowledge base and cut troubleshooting time on recurring platform issues by roughly 30%.
Experience
Work history, roles, and key accomplishments
Salesforce Project Manager
Horizon CX
Jan 2025 - Sep 2026 (1 year 8 months)
Delivered 6 end-to-end Salesforce implementations across industrial, pharma, IT and non-profit sectors, managing up to 4 client projects concurrently. Designed bidirectional Apex REST integrations with Sage ERP and led discovery workshops, solution demos, and UAT.
Senior Salesforce Consultant (Lead Consultant)
Vurpix
Jan 2024 - Aug 2024 (7 months)
Led a 6-person team migrating customer service operations from Zendesk to Service Cloud, from process assessment and user stories to go-live with a pilot group of agents. Defined and supervised the build of a 360° customer view with OmniStudio FlexCards and DataRaptors.
Salesforce Service Cloud Specialist
Acid Labs
Dec 2022 - Sep 2023 (9 months)
One of three cloud experts in a Service, Commerce and Marketing Cloud ecosystem. Wrote Service Cloud user stories, guided an external development team through implementation, and redesigned key processes including product returns.
Stabilized a Service Cloud platform of ~100 users and led new functionality across Latin America and Europe. Connected ~20 WhatsApp channels, set up Genesys Cloud CX integration, and launched high-volume WhatsApp campaigns with Marketing Cloud audiences.
Salesforce Consultant
Xappia
Jan 2020 - Jan 2021 (1 year)
Designed object schema and automations for managing information on series, programs, and movies. Built case management features and automations to optimize contact center agent workload.
Education
Degrees, certifications, and relevant coursework
Instituto Superior de Formación Técnica N.º 185
Application Development Analyst, Software Development
2015 - 2017
Completed a 3-year technical degree in software development.
Instituto Leonardo Murialdo
High School Diploma, Professional and Personal Computing
Earned a high school diploma in professional and personal computing.
Instituto Leonardo Murialdo
2008 - 2013
Attended secondary education at Instituto Leonardo Murialdo from 2008 to 2013.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
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