At MAROG, I develop marketing communication strategies aligned with business goals and coordinate integrated campaigns across digital, social, and offline channels. I also oversee the creative direction of video commercials and contribute to advertising and photoshoot initiatives.
At Acba bank OJSC, I took ownership of brand strategy development and created communication platforms covering tone of voice, messaging, and brand narratives. I also delivered integrated campaigns across three to four channels.
In my freelance work as a Marketing Manager and Brand Strategist, I develop strategies for clients across different industries and manage marketing cycles from positioning and messaging through campaign execution and optimization. I also work on brand identity, including naming and storytelling.
As a freelance copywriter and translator, I deliver multilingual content projects and manage client relationships and revision cycles. My work also includes website content strategies, conversion-focused landing pages, and SEO-oriented content approaches.
