At Zoho Corporation, I defined the product strategy and phased migration roadmap for Zoho CRM’s Next-Generation UI. The rollout reached 90% user adoption, and beta testing produced a 67% relative lift in signup conversion.
I identified onboarding friction through usage analysis and customer feedback, then validated improvements in 12+ A/B experiments. Those changes reduced onboarding time by approximately 30%.
For CRM for Everyone, I interviewed 50+ customers and shaped the 0-to-1 strategy for cross-departmental collaboration. Within three months of launch, customers had created 2,000+ custom team modules, 1,000+ connected workflows, and 500+ active teamspaces.
I also defined an AI-powered sales forecasting experience with Zia AI recommendations, improving pilot forecast accuracy by approximately 28%. My work has included customer portals, webforms, CRM sandboxes, and a custom AI application built with Claude APIs/LLMs and hosted on Zoho Catalyst.

