Ahmed Oudah

Owns CRM and lifecycle marketing on Braze across push, in-app messages, and WhatsApp, including churn and win-back segmentation for telco-billed subscribers. Designs, runs, and reads out growth experiments end to end, from hypothesis and guardrails to final verdict.

Optimised growth tools, integrations, and processes to raise team efficiency and align growth initiatives with business goals.

Planned and executed growth campaigns, led the creative team, and owned brand and campaign consistency.

Led creative for growth campaigns, combining technical and design skills to deliver against strategic objectives.

Owned marketing design projects from concept to delivery.

Set the visual direction for clients of a media agency across multiple advertising campaigns.

Co-founded a software and UI/UX design studio; led projects, product design, and client branding.

Created the brand of Iraq's first ride-hailing service for university students and owned its visual communication.

Produced social media content, advertising campaigns, and print publications.

Joined the start-up competition after placing second in it in 2018; designed for the programme and trained participants.

Turned marketing concepts into visuals for digital and on-ground activations.

Pursuing an International Master in Data Science, expected to complete in 2027.

Completed a Bachelor of Science in Computer Science with a focus on Artificial Intelligence.

Completed a summer training programme at Zain Iraq.

Placed second in the Intilaq Start-up Competition in 2018.

Participated in the Iraqi Young Leaders Exchange Program (IYLEP), including a language program at the University of Arkansas.