Adriana Navarro
@adriananavarro
Salesforce Business Analyst with strong data modeling and system-integration expertise driving user-focused solutions.
What I'm looking for
I am a results-driven Salesforce Business Analyst with nearly four years of Salesforce-focused experience and over eight years in business analysis, data modeling, and system integration. I specialize in aligning technical solutions with business goals and delivering high-impact projects across LATAM and global regions.
My background includes Service Cloud administration, requirements gathering, process and data flow design, UAT planning and execution, and technical documentation. I have worked on real estate contract management, data warehouse design for credit processes, and CRM database requirements, using tools such as Visio, Jira, HP ALM, and ETL platforms like DataStage and Informatica.
I bring measurable results—reducing test cycles and improving user satisfaction through effective training and process improvements—and I thrive on cross-functional collaboration to translate business needs into actionable technical solutions.
Experience
Work history, roles, and key accomplishments
Led Salesforce requirements gathering, process and data flow design, and UAT for a LATAM real estate contract management project supporting Africa, improving deployment stability and issue resolution workflows.
Business Analyst - Data Modeler
Walmart
Jan 2017 - Dec 2018 (1 year 11 months)
Defined business and technical requirements and data models for a new Data Warehouse supporting credit processes, enabling accurate ETL mappings and downstream reporting.
Collaborated with CRM teams to define database requirements for campaign management, delivered source-to-target mappings, supported DWH view design and testing, and reduced test cycles by identifying source gaps.
Business Analyst & ETL Developer
Various Clients
Jan 2011 - Dec 2014 (3 years 11 months)
Led requirement gathering, ETL development and testing for clients including AXA, SAT, América Móvil, UANL, MetLife and PepsiCo, and delivered training on DataStage to junior developers.
Education
Degrees, certifications, and relevant coursework
Universidad del Valle de México
Master of Information Technology Management, Information Technology Management
2016 - 2018
Completed a Master’s in Information Technology Management focusing on IT governance, project delivery, and systems integration.
Instituto Tecnológico de San Luis Potosí
Bachelor of Engineering, Computer Systems Engineering
2000 - 2006
Completed a Bachelor’s in Computer Systems Engineering with coursework in systems analysis, databases, and ETL development.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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