At BrightChamps, I redesigned the demo and onboarding journeys, lifting conversion from 10.3% to 14%. I also built and owned a cross-platform design system in Figma for student, parent, and teacher products.
I initiated and led BrightChamps’ Badges Ecosystem, bringing five disconnected behaviors together under one BrightStar meta-goal. As sole designer of Star Teacher, I helped improve teacher punctuality by 57%.
At Evabot, I owned UX and visual design from wireframes through shipped product, redesigning AI conversational flows and the gifting interface. Earlier, I designed experiences across five SaaS products at PurpleRain and shaped BlueStone’s digital visual identity and social creative.

