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Aditi Tiwari

@adititiwari2

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Data-driven digital marketer focused on content strategy, analytics, and measurable growth.

India

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What I'm looking for

I’m looking for a digital marketing role where I can own content + campaign strategy, use marketing data to optimize performance, and deliver measurable growth. I want a fast-learning team with mentorship, experimentation, and clear impact.

I’m a digital marketing professional who turns audience insights into high-performing campaigns across LinkedIn, Instagram, YouTube, and email. I enjoy building content systems that scale—and proving impact through measurable results.

In my recent roles, I’ve driven real growth: a LinkedIn content strategy that delivered 18K+ impressions in 28 days, Instagram follower growth of 66.9% in two months, and data-backed YouTube scripts for international founders. As a Marketing Analyst, I increased email-attributed revenue by 318% in two months by optimizing automated flows and campaigns.

I also focus on performance marketing execution and iteration. At Yatra Online Limited, I drove 14.3M+ views and 238K+ interactions using a reels-first approach, and I wrote a 2-month re-engagement campaign across WhatsApp RCS and SMS with up to 57% read rates. I’ve supported major sales uplift (up to a 430% rise) by aligning marketing data with campaign goals.

Beyond internships, I lead through community and brand work—planning mentoring sessions for 64+ members and managing high-visibility social campaigns (including 10+ campaigns crossing 3K+ views). I’m energized by roles where strategy meets analytics, and where I can keep learning while delivering outcomes.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Intern

Current

Global Biz UAE

Jan 2026 - Present (5 months)

Led the Marketing Director’s LinkedIn content strategy, driving 18K+ impressions on top posts within 28 days. Created Instagram content that increased followers by 66.9% over two months and wrote data-backed YouTube scripts for international founders on the UAE business ecosystem.

Social Media Growth Content Planning Audience Targeting Performance Analytics

Current

PR & Marketing Director

Current

The Consulting Collective

Sep 2025 - Present (9 months)

Led 10+ PR and marketing campaigns crossing 3K+ views, boosting monthly reach by 306% and driving 46–56% non-follower engagement. Improved campaign effectiveness through ongoing content and distribution management.

Marketing Campaigns Campaign Management Audience Growth Non Follower Engagement Content Strategy

Digital Marketing Trainee

Yatra Online Limited

Jun 2025 - Nov 2025 (5 months)

Extended internship for outstanding performance and measurable impact. Drove 14.3M+ views and 238K+ interactions using a reels-first content strategy, and wrote copy for a 2-month WhatsApp RCS and SMS re-engagement campaign achieving up to 57% read rates and 19K+ reads in a single send.

Reels First Content Strategy Social Media Performance

Facilitator & Social Media Manager

KARM Awaaz

Aug 2024 - Jun 2025 (10 months)

Planned and facilitated community-building and mentoring sessions for 64+ Awaaz members. Boosted follower count by 20% and increased reach by 75% over three months through social media management.

Community Building Mentoring Social Media Management Content Planning Audience Engagement Performance Tracking Event Coordination

Sub-head Social Media and Coverage

Dhyana (LSR)

Aug 2024 - Jun 2025 (10 months)

Drove 1,440% growth in reach and a 495% rise in engagement in three months through strategic content and posting. Managed social media and coverage to scale audience awareness and interaction.

Social Media Strategy performance reporting

Marketing Analyst

Flummx Azure Ltd

Dec 2024 - Apr 2025 (4 months)

Increased email-attributed revenue by 318% in two months through optimized automated flows and campaigns. Amplified Instagram engagement by 97% and Facebook reach by 198%, supporting a 430% rise in overall sales by aligning marketing data with campaign goals.

Email Marketing Automation Campaign Optimization Marketing Analytics Instagram Engagement Data Driven Marketing

Education

Degrees, certifications, and relevant coursework

Lady Shri Ram College for Women

Bachelor of Arts (Honours), Philosophy

2023 -

Grade: 8.04 CGPA

Activities and societies: Selected for the KARM fellowship based on academic and extra-curricular achievements; received 100% financial aid for undergraduate studies along with holistic mentoring & capacity building support.

Pursuing a B.A. (Honours) in Philosophy at Lady Shri Ram College for Women, with a current CGPA of 8.04.