ASAdelaida Salinas
@adelaidasalinas
Creative producer and audiovisual content creator
ColombiaWhat I'm looking for
I am a Digital Content Coordinator with over 3 years of experience in digital strategy, audiovisual production, and social media management for lifestyle, fashion, publishing, wellness and artistic brands across Latin America. My expertise lies in leading creative projects from concept to execution, where I combine emotional and visual storytelling to connect with diverse audiences.
Throughout my career, I have developed and executed tailored digital communication strategies that align with brand identities and goals. My work has significantly increased audience engagement and brand visibility across various platforms. I am passionate about crafting content that inspires and engages, and I thrive in collaborative environments that foster innovation.
Experience
Work history, roles, and key accomplishments
Freelance creative content specialist
Paisaje Concept Store
May 2025 - Present (1 month)
-Developed and executed a tailored digital communication strategy, aligning with the brand’s identity and goals.
-Created weekly multimedia content (graphic design, copywriting, and video editing), increasing audience engagement and brand visibility across platforms.
-Produced and captured live event content on-site, enhancing the brand's storytelling and real-time presence.
Community Manager and Event Manager
Tirant Lo Blanch Publishing
Mar 2024 - Dec 2024 (9 months)
-Planned and scheduled social media content for the publishing house’s accounts in Chile, Colombia, and Mexico, boosting engagement and follower growth on the main page.
-Managed live broadcasting and real-time coverage of online academic and editorial events, enhancing digital presence and audience reach.
Creative, Copywriter
Diptongo Media Group
Sep 2022 - Oct 2023 (1 year 1 month)
-Developed social media content and campaigns for Miniso Colombia, Miniso Chile and Prime Video Latam (LOL Colombia), generating engagement with over 1 million followers on TikTok and Instagram in Miniso.
-Managed end-to-end monthly shoots for Miniso, from creative conceptualization to audiovisual production, directing all content to ensure cohesive brand storytelling.
Gerency fiction intern
RCN Televisión
Jan 2022 - Jul 2022 (6 months)
-Assisted in the breakdown of the production of RCN channel's audiovisual projects.
-Gained insights into the operational aspects of television production.
Education
Degrees, certifications, and relevant coursework
PJPontificia Universidad Javeriana
Bachelor in Social communication, Social Communication with Audiovisual Emphasis
2017 - 2023
Studied social communication with an emphasis on audiovisual production. Gained expertise in audiovisual production and storytelling.
Tech stack
Software and tools used professionally
Availability
Location
ColombiaAuthorized to work in
Salary expectations
Social media
Job categories
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