At Mandarix, I lead outsourced business development across client accounts including Qualz.AI and IGLTA. I manage partner communication from prospecting through conversion and retention.
For IGLTA, I source and qualify hotel, resort, and travel-agent prospects, then handle onboarding outreach as the day-to-day point of contact. I also define Ideal Customer Profiles and run targeted campaigns across email, LinkedIn, and calls.
At Folliderm Healthcare Pvt. Ltd., I managed annual marketing and activation budgets and sourced, contracted, and supervised external vendors, agencies, and production teams. I also planned and executed launches, activations, and conferences across multiple regions.
At Hidden Palace Pvt. Ltd., I managed event delivery and negotiated arrangements with sponsors, partners, and brands, including Budweiser. Through experience-led engagement and consistent account check-ins, I drove a 70% improvement in customer retention.
