Abayomi Adeyemi
@abayomiadeyemi
Senior product designer and motion lead delivering user-centred, conversion-focused digital experiences.
What I'm looking for
I am a strategic, cross-disciplinary design leader with 9+ years of hands-on experience across fintech, SaaS, health tech, and digital media. I combine user-centric UX, pixel-perfect UI, motion graphics, and brand storytelling to create high-converting digital products.
I have led cross-functional design teams, established scalable design systems, and translated vision into measurable impact—reducing design debt, improving sprint delivery, and boosting key metrics like conversion and NPS.
My technical toolkit includes Figma (Design Tokens, Auto Layout, Variants), After Effects, Lottie, ProtoPie, and frontend handoff tools; I prioritise accessibility (WCAG) and data-informed design through user research and A/B testing.
I am seeking senior or lead roles in product design, creative direction, or motion/visual design leadership where I can mentor teams, scale design systems, and drive product outcomes through thoughtful UX and motion.
Experience
Work history, roles, and key accomplishments
Senior Product Designer
Techready Limited
Jan 2025 - Present (9 months)
Directed UI/UX and interaction strategy for a cybersecurity SaaS, established an iOS-first design system reducing design debt by 30%, and led motion prototyping that improved conversion by 20% and NPS by 15%.
Freelance UI/UX Designer
CBN Africa
Feb 2024 - Dec 2025 (1 year 10 months)
Led UI/UX for the Flame TV iOS app, built a Figma component library and ran tests with 100+ users, establishing a responsive design system that cut developer handoff time by 20% and lifted retention by 15%.
Brand Growth Manager
ATAfrica
Jan 2024 - Dec 2024 (11 months)
Defined cross-product brand design standards and mentored creative teams to align product and marketing design for fintech campaigns and launches, standardizing brand design across products.
Creative Designer
Haix Media Limited
Mar 2023 - Sep 2023 (6 months)
Designed an MVP for a Modern Lottery iOS app and produced motion-graphic campaigns for clients like Huawei Cloud and PUBG that increased engagement by 30%, while managing 40+ cross-functional design projects.
Design Specialist
Kerapay
May 2022 - Dec 2022 (7 months)
Translated WCAG-compliant briefs into accessible web and mobile interfaces, reducing user error rate by 18% and ensuring 100% component reuse via Figma Dev Mode handoffs while rebranding fintech assets to raise visibility by 35%.
Education
Degrees, certifications, and relevant coursework
Federal University of Agriculture, Abeokuta
Bachelor of Agriculture, Plant Physiology & Crop Protection
2010 - 2015
Completed a Bachelor of Agriculture focused on Plant Physiology and Crop Protection, covering plant biology, crop protection methods, and agricultural practices.
Availability
Location
Authorized to work in
Job categories
Skills
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