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David Andrew SaliuDS
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David Andrew Saliu

@davidandrewsaliu

Senior product designer crafting user-centered web and mobile experiences and brand identities with measurable retention gains.

Nigeria
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What I'm looking for

I’m looking for remote product design opportunities where I can own end-to-end UX, build design systems, and deliver measurable improvements for FinTech, eCommerce, or SaaS teams, with visa sponsorship if needed.

I’m a multidisciplinary Product Designer with 8+ years of experience designing web and mobile applications, brand identities, and motion graphics. I bring user-centered thinking and strategic design principles to every engagement, shaping solutions from discovery and wireframes to polished delivery.

I’ve led end-to-end product design work across FinTech, eCommerce, and SaaS contexts, with proven outcomes like a 40% increase in user retention at Trackshields and a 48% retention lift at The Expo. I strengthen products by conducting user research and usability testing, then translating insights into clear UX flows and scalable design systems.

Beyond product UX, I also create full brand identity systems—logos, color systems, typography, and style guides—and develop motion and marketing visuals. Whether working in Agile/Scrum with developers and stakeholders or mentoring teams, I focus on design-to-code consistency and measurable improvements.

Experience

Work history, roles, and key accomplishments

Trackshields logoTR

Lead Product Designer

Trackshields

Jan 2024 - Nov 2024 (10 months)

Redesigned the UX and design architecture of a global GPS tracking and telematics platform. Delivered a 40% increase in user retention by running user research/usability testing and implementing a scalable design system.

DL

UI/UX Designer

Dots Content Distribution Limited

Nov 2020 - Mar 2023 (2 years 4 months)

Redesigned company websites to improve navigation, responsiveness, and overall user experience. Designed and managed UI/UX for a children's banking app and an Auctus Magnum website, collaborating with developers and marketers to implement and optimize features.

TL

UI/UX Designer

The Expo (My Expo Campus Limited )

Jan 2020 - Oct 2020 (9 months)

Led the full design and launch of a mobile audio-visual learning app for exam preparation. Partnered with product and engineering to define and implement features, contributing to a 48% increase in user retention within three months.

NP

2D Animation Facilitator

N-Power Creative (Government Program )

Apr 2019 - Jun 2019 (2 months)

Delivered structured training and mentorship in 2D animation for emerging creatives. Guided participants through hands-on learning sessions and shared industry insights to support career development.

Education

Degrees, certifications, and relevant coursework

Udemy logoUD

Udemy

UX Mastery Certificate, User Experience (UX) Design

2023 - 2023

Completed a UX Mastery Certificate covering the UX design process, user research, and usability testing.

Zero to Mastery logoZM

Zero to Mastery

Complete Web & Mobile Designer Certificate, UI/UX and Web Design

2023 - 2023

Completed a Complete Web & Mobile Designer Certificate covering UI/UX and Figma-focused web design.

Coursera logoCO

Coursera

UI/UX Design Certificate, UI/UX Design

2019 - 2019

Completed a UI/UX Design Certificate covering design thinking, workshop design, and facilitation.

IH

IHESSS

High School Diploma

2010 - 2010

Completed a High School Diploma at IHESSS.

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