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Aaron CabreraAC
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Aaron Cabrera

@aaroncabrera

Creative director and founder of Strafalaria, where I built a custom jewelry brand and AI-assisted design and sales workflows.

Mexico
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What I'm looking for

I’m looking to bring my integrated creative and commercial perspective—from motion graphics and the workshop to digital campaigns and checkout—to a creative and commercial leadership role.

At Strafalaria, the Mexican custom jewelry brand I founded and direct, I bring pieces from sketch to production, combining 3D printing with classic jewelry techniques. I’ve also designed its conversion landing page and an AI sales agent for WhatsApp, with a CRM in Notion.

At Unitips, I led strategy and production for B2C digital campaigns and organic content focused on conversion. I managed animated educational content from concept through final delivery and implemented generative AI-supported creative workflows.

At Publicidad Virtual, I produced motion graphics for advertising in live sports broadcasts, including tracked broadcast graphics synchronized for on-air use. At TV Azteca, I produced animations and graphics for live sports broadcasts.

My work spans creative direction, motion design, custom jewelry, and applied AI. At Strafalaria, I developed an AI-assisted process from sketch to photorealistic product render, and planned and executed conversion- and lead-generation campaigns with Meta Ads.

Experience

Work history, roles, and key accomplishments

PV

Diseñador de Gráficos Animados

Publicidad Virtual

Nov 2016 - Feb 2019 (2 years 3 months)

Produced motion graphics for integrated advertising in live sports broadcasts. Developed broadcast graphics with tracking and precise synchronization for on-air transmissions, including visual production for electronic billboards in stadiums.

Education

Degrees, certifications, and relevant coursework

Universidad Tecnológica de México logoUM

Universidad Tecnológica de México

Licenciatura, Ciencias de la Comunicación Gráfica

Licenciatura en Ciencias de la Comunicación Gráfica.

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