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Aakansha Pushp

@aakanshapushp

Creative Lead at Co founders Circle building brand identities, campaign ideas and go-to-market narratives for early-stage brands.

India

Message

At Co founders Circle, I lead creative, branding and content strategy for early-stage brands. I work directly with founders to shape brand identities, visual languages and go-to-market narratives, and consult external brands on creative direction and digital presence.

At The Good Glam Group, I led campaign and content strategy across beauty, wellness and lifestyle brands including MyGlamm, POUT, POPxo Beauty and Sirona. My work included celebrity-led campaigns, social-first storytelling and repeatable content frameworks; for Sirona, the page grew by 40k+ followers and reached 2M to 8M organically across key months.

Experience

Work history, roles, and key accomplishments

Current

Creative Lead

Current

Co founders Circle

Jul 2025 - Present (1 year 2 months)

Lead creative, branding and content strategy for early-stage brands within the venture studio. Build brand identities, visual languages, tone of voice, campaign ideas and go-to-market narratives.

Brand Strategy Creative Direction Content Strategy Campaign Ideation Brand Identity Visual Language Tone of Voice Go To Market Social Media Websites Pitch Materials Product Communication Product Launch Campaigns Creative Frameworks Consulting

AVP Creative

The Good Glam Group

Jan 2023 - Jul 2025 (2 years 6 months)

Led campaign, content and creative strategy for beauty, wellness and lifestyle brands. Built digital-first campaign narratives and developed brand voice, content frameworks and campaign messaging across channels.

Campaign Strategy Content Strategy Creative Direction Brand Voice Content Frameworks Social Media Websites Email Community Performance Channels Celebrity Marketing Campaigns Video Scripts Creator Content Formats Brand Films Content Production

Senior Art Director

ScoopWhoop Media Pvt Ltd

Jan 2015 - Dec 2022 (7 years 11 months)

Led design direction for long-form video IPs, branded films, editorial formats and social-first content. Built, trained and managed a multidisciplinary creative team across design, motion and digital content.

Design Direction Long form Video Production Brand Films Editorial Formats Social Content Digital Creative Illustration Animation UI UX Design Visual identity systems Motion Assets Scripts Storytelling Visual Language Brand Integration Team Leadership Creative Operations

Designer, Kidswear

Omega Designs Pvt Ltd

Jan 2013 - Dec 2015 (2 years 11 months)

Designed prints, surface embellishments, silhouettes and seasonal apparel collections for Nautani. Worked on trend research, mood boards, colour stories, product prototyping and collection direction.