Aadyasha Sharma
@aadyashasharma
Dynamic digital marketing professional with expertise in social media management.
IndiaWhat I'm looking for
I am a dynamic digital marketing professional with five years of experience specializing in social media management, content strategy, and brand engagement. My journey has been marked by a proven ability to create and execute impactful social media campaigns that drive consistent brand language across platforms and boost engagement. I leverage data insights to enhance future marketing strategies, ultimately increasing customer loyalty.
Currently, I serve as the Digital Marketing Head at Hi-Tech Natural Products India Ltd, where I lead a team of eight in executing cohesive branding across social media, e-commerce, and content marketing channels. My efforts have established a unified brand voice, significantly boosting follower engagement and aligning our online presence with our brand identity. I have optimized campaign performance using Meta and Google Ads, which has led to increased repeat purchases and customer loyalty through data-driven insights.
Experience
Work history, roles, and key accomplishments
Digital Marketing Head
Hi-Tech Natural Products India Ltd
Mar 2020 - Present (6 years 3 months)
Superheaded social media campaigns and content calendars, driving consistent brand engagement and visibility across platforms. Led a team of 8 to execute cohesive branding across social media, e-commerce, and content marketing channels. Optimized campaign performance using Meta and Google Ads, increasing repeat purchases and customer loyalty through data-driven insights.
Assistant Sales Management
Hi-Tech Natural Products India Ltd
Aug 2019 - Present (6 years 10 months)
Assisted in strategic planning and training field marketers. Optimized stock availability across 3000 shops based on seasonal demands through data analysis. Handled traditional marketing, brand management, advertising, and consumer marketing.
Internship
Fabindia Overseas Pvt Ltd
Jan 2016 - Present (10 years 5 months)
Provided excellent customer service and gained insights into buying behaviour. Managed store operations and CRM, demonstrating increased sales.
Internship
Vero Moda
Jan 2016 - Present (10 years 5 months)
Optimized store display and engaged customers through effective visual merchandising. Focused on customer experience and post-sales management.
Internship
Aditya Birla Fashion and Retail Ltd
Jan 2016 - Present (10 years 5 months)
Managed store operations and CRM, demonstrating increased sales. Optimized store display and engaged customers through effective visual merchandising.
Internship
HyperCITY Retail (India) Ltd
Jan 2016 - Present (10 years 5 months)
Focused on customer experience and post-sales management. Provided excellent customer service and gained insights into buying behaviour.
Education
Degrees, certifications, and relevant coursework
XLRI, Jamshedpur
Post Graduate Diploma in Business Management, Business Management
Grade: 5.69
Pursued a Post Graduate Diploma in Business Management through an online program. Focused on developing comprehensive business acumen and strategic management skills.
Jesus & Mary College, Delhi University
B.VOC in Retail Management & IT, Retail Management & IT
Grade: 82%
Completed a Bachelor of Vocation in Retail Management & IT. Gained expertise in retail operations, information technology, and business management principles.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Job categories
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