Cimpress/Vista

Vistaprint, a Cimpress company, is a global e-commerce enterprise that provides a comprehensive suite of physical and digital marketing products tailored for small businesses. Founded by Robert Keane in 1995 with the initial name 'Bonne Impression' in Paris, the company pioneered the concept of offering professional-quality, custom-printed marketing materials in small, affordable quantities. This was a significant departure from the traditional printing industry, which typically catered to large-volume orders. In 1999, the company embraced an internet-based business model and rebranded as Vistaprint, becoming one of the first to offer desktop publishing capabilities directly to consumers online. This strategic shift, powered by proprietary technologies like browser-based design tools and automated, aggregated production workflows, laid the foundation for its rapid global expansion.

Today, Vistaprint empowers millions of small business owners worldwide to create expertly designed, up-to-date custom marketing. While best known for its business cards, having printed billions since its inception, the company's product portfolio has expanded significantly. It now encompasses a wide array of customizable products, including flyers, postcards, banners, signage, promotional products, apparel, and digital marketing services. Vistaprint's vertically integrated model, with major production facilities in North America and Europe, utilizes computer-integrated manufacturing to ensure efficiency and cost-effectiveness. The company is dedicated to being a full-service design, digital, and print partner, enabling small businesses to establish a consistent and professional brand presence across both physical and digital channels. Through continuous innovation and a focus on customer experience, Vistaprint helps entrepreneurs navigate the challenges of the modern marketplace and achieve their goals.