Educational Apps Content Manager

Location: Sheffield, UK, HQ Office or remote

Annual Salary: £35,000

Contract: Permanent

Line Manager: Sioned Beamer

Recruiter: Claire Bonnett

Closing Date: 14/3/24

Twinkl is seeking a dynamic teacher and digital evangelist with experience using digital content in the classroom, solid commercial insight and a proven track record in leadership and communication to spearhead its digital content strategy.

This pivotal role involves leading a team of dedicated product owners managing web and mobile apps, aimed at primary and/or secondary educators. The ideal candidate will be adept at fostering innovation, driving product development, communicating with customers and driving the digital marketing and maintaining a creative culture in line with Twinkl's leadership standards.

You will ensure we are maximising opportunities in the digital space, keeping an eye on the competitive market and supporting Product Owners with their app strategies

Responsibilities include, coaching the team, innovating and pushing the development of both existing and new educational apps, developing processes for communication from Product Owners across departments and maintaining active communication with key stakeholders.

This role offers a unique opportunity to significantly impact the world of educational materials, requiring a strategic vision for digital trends and a strong background in the education or EdTech sector.

Ongoing projects/how you’ll spend your day:

• Identifying customer pain points and developing solutions.
• Analysing product performance and reporting findings.
• Managing the product lifecycle and stakeholder communication.
• Guiding product owners in competitor analysis, market research, and strategic decision-making.
• Providing leadership and coaching to product owners, and leading recruitment within your product groups.
• Strategising for future releases and conducting strategic reviews to align with the App Development Roadmap.
• Serving as the key communication link within your group, coordinating with marketing, brand, production managers, and customer-facing teams.
• Developing programs for continuous professional development (CPD) for the product owner team and fostering innovation within the market.
• Exploring partnership opportunities and contributing to Twinkl's overall product strategy by identifying key digital objectives.
• Offering advice for a mature digital strategy and overseeing improvements to existing digital products (e.g., Create, Symbols, Apps, Planner, the Twinkl Assessment Platform, and Report Writer).
• Maintaining an overview of all digital products to ensure progress and cohesion, supporting product owners in executing improvements, and using data evaluation for informed decision-making and ideation.

In this role, you will learn:

• Stakeholder management
• Effective market and competitor research techniques
• Team leadership and coaching skills
• Development of business propositions
• Innovation techniques and principles

Requirements

To succeed in the role, you will:

• Be a qualified teacher with at least 5 years teaching experience
• Have a hard work ethic, be passionate, driven and love what you do
• Be organised, able to work to deadlines, and manage your time effectively
• Have a passion for team leadership and coaching team members
• Be able to communicate with colleagues and our external partners effectively
• Have analytical and problem-solving skills to make data-driven and business decisions
• Have a knowledge and experience of the National Curriculum and other statutory and non-statutory frameworks to contribute to your understanding of the target market
• Own, support and continually improve digital product content.

We're interested in anyone who meets one, or a combination of the following:

• Experienced in leadership and enabling growth
• Commercially minded, and focussed on adding value to the customer
• Works well under pressure, and can manage multiple projects and requests
• A natural prioritiser
• Experience of working with large complex and diverse teams

Soft Skills:

• Is good fun to be with and has the ability to communicate well with others
• Is honest, trustworthy and reliable
• Produces quality work and is ready to learn new skills

Benefits

In return for everything you can bring, we can offer you an exciting role in a fast-growing and dynamic business, with plenty of career opportunities.
Here’s a couple of the things that make Twinkl a great place to be:

• A friendly, welcoming and supportive culture. We believe work should be fun and always put people before process
  
• Diversity, inclusion and belonging - our Employee Network Program includes working groups for LGBTQ+, People of Colour, Disabilities (visible and invisible), Women in Tech and Working Parents.
  
• From day 1 - Westfield Health, 29 annual leave days per year (pro-rata) plus up to four additional days that may be awarded each year by the company, flexible working policy with opportunities to work from home and Twinkl subscriptions.
  
• After probation - company sick pay and cycle to work scheme
  
• Long term service reward - Life insurance, enhanced pension contribution, enhanced maternity pay, enhanced adoption pay and enhanced paternity pay.

Our Recruitment Process

Please apply with a CV and a covering letter outlining your suitability for this role. We're looking for a dynamic teacher and digital evangelist with experience using digital content in the classroom, solid commercial insight and a proven track record in leadership and communication to spearhead its digital content strategy. As this position includes line management responsibilities, we will require candidates to pass Twinkl's leadership interview after a role specific interview.