Tabby

At Tabby, we are driven by a fundamental belief: today's financial institutions were often built on models that extract wealth rather than create it. We see a world where interest charges, hidden fees, and extended debt cycles can keep individuals from realizing their full potential. That's why we're committed to changing this narrative. Our mission is to build financial products that are designed to inspire and cultivate financial freedom. We aim to reshape your relationship with money, transforming it into one that is empowering, fair, and even playful. Whether you're furnishing a new home with a couch or selecting an outfit for a significant life event, we want you to feel good about your purchases, and with Tabby, you can.

Our core values guide every decision we make and every product we create. We believe our work gains its deepest meaning when the tools we build are used by people to enhance their daily lives; the more lives we positively impact, the more significant our work becomes. We operate on the principle of treating others as we would like to be treated ourselves. Dealing with money is a serious responsibility, and we approach it with the utmost gravity, striving to bring clarity from chaos so that individuals can make informed choices that are best for them. Furthermore, we believe that work should be more than just problem-solving; it should also be about creating joy and inspiring what's possible, even if that means taking calculated risks and not always opting for the safest path. We are dedicated to bringing financial freedom to the MENA region, currently serving millions of shoppers and thousands of brands across Saudi Arabia, the United Arab Emirates, and Kuwait, with ambitious plans for further expansion.